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83% Of Consumers Do Not Rely On Advertising
The standard channels to reach clients aren't as prominent as they utilized to be. The majority of users who no longer trust advertisements choose to pay attention to clients' suggestions online.
Source: Statuslabs
Online Reviews Affect 67.7% Of Customer Buying Decisions
More than two-thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
83% Of All Younger Buyers Were Asked To Post A Review Recently
Of those invited, 80% of consumers did leave a review. In general, companies have actually asked 66% of all consumers to leave a review on their company.
Source: Brightlocal
Most Local Companies Have Approximately 39 Google Reviews
Individuals like to share their experience after they've visited a supplier. Online review trends reveal individuals prefer to comment if they had a positive experience, rather than a unfavorable or average one.
Source: Brightlocal
70 Percent Of Consumers Need To Read A Minimum Of Four Reviews Before They Can Rely On A Business
Four reviews may be too few. The majority of people read a lot more reviews to get a clear view of how the business is in fact doing. Don't depend upon that statistic alone.
Source: Brightlocal
49% Of Customers Consider The Number Of Online Reviews As A Necessary Factor In Their Buying Decision
Customers value not just the quality or nature of the reviews, however they consider their quantity and recency as well.
The share of consumers, who pay attention to the number of reviews is presently at 46%.
Source: Brightlocal
A Single Business Review Can Lift Its Conversions By 10 Percent
Online review stats show user-generated content can do wonders in regards to conversions.
A single review can have a massive influence on your business.
A hundred reviews can raise your conversion rates by as much as 37 percent. 2 hundred can supply an astonishing 44 percent boost.
Source: RevLocal
95% Of Dissatisfied Customers Will Go Back To A Company If A Company Manages To Fix Problems Rapidly And Efficiently
Consumers don't expect you to be perfect. They do expect you to take care of things when they go wrong. If there is nothing else a company can do to deal with an issue, a simple coupon can say "We're sorry" in a more appealing way.
Source: SocialMediaToday
Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of United States Consumers
24% of US buyers consider reviews as 'very influential'.
To illustrate the importance of online reviews and ratings, did you know that 81 percent of customers will pay more for an item with reviews and those exact same consumers are likewise willing to accept slower shipping times for such items.
Source: Turntonetworks
Just 6% Of Consumers Do Not Trust Client Reviews At All
According to client review data, a massive 19% of consumers constantly rely on online reviews and never a purchase without reading reviews first.
Source: Statista
Only 44% Of Local Businesses Have Actually Accepted Their Google My Business Listing
That's 56 percent of your competitors that aren't benefiting from their listing.
While business listings on the major review platforms are complimentary, a surprisingly low number of companies really utilize them.
Although we now understand why customer reviews are so powerful, most businesses apparently do not.
Source: LsaInsider
Customers Reading Reviews On A Mobile Phone Are 127 Percent More Likely To Make A Purchase Than Desktop Users
Mobile users choose to get things done faster. Buying choices are made quickly.
Online reviews are clearly convincing, yet marketers haven't always come to value the power of them.
Source: Martech Zone
89% Of Clients Read A Businesses Responses To Reviews
Not only do many clients read the review replies, 30% of them value them highly. Almost 96% read the reactions to their own reviews.
Source: Brightlocal