Almost All Consumers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process

Let's say you want to buy a brand-new automobile and there are a number of models which fit your criteria. How do you select the best one for you? Well, you read online reviews.

With the help of other people, you manage to choose a model that works for you. That's how favorable reviews transform customers into clients.

Source: Consumer Affairs

64 Percent Of Americans Agree That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017

30% of consumers who check out consumer reviews, agree that it increases their buying confidence.

Organizations utilize the reviews to enhance their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

If They Were Asked, 77% Of Customers Would Certainly Leave A Review

More than a 35% would leave a review to notify others about their customer experience and 24% would probably direct their review to the company itself.

Over a 26% would be willing to leave a review to assist other people with their choice making process.

Source: Podium

30% Of Customers Feel Comfortable With A Company Which Reacts To Online Reviews

Communicating with your clients builds their trust. Even something as simple as responding to their reviews and comments can make them feel appreciated.

As you may expect, clients who feel this way are more willing to spend more cash with a company.

Source: Statuslabs

Reviews Are The Most Essential Part Of The Purchase Choice For Over 90% Of American Consumers

24% of US buyers consider reviews as 'exceptionally influential'.

To highlight the value of online reviews and rankings, did you know that 81 percent of consumers will pay more for an item with reviews and those exact same customers are also willing to accept slower shipping times for such items.

Source: Turntonetworks

91% Of Businesses Think The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of businesses question the integrity of online reviews. However, they realize the enormous impact user rankings have on their business. Unfavorable client or staff member reviews can affect 90% of job seekers.

Source: Career Arc

89% Of Shoppers Want To Read Reviews Using Their Mobile Phones

Be it by means of an app or a mobile browser, individuals choose to read reviews on their smart phones.

Source: Statista

Facebook Reviews Affect More Than 50 Percent Of Customers' Buying Decisions

Facebook is presently the most popular social network which can likewise affect our buying preferences.

According to social reviews data, Facebook affects the majority of users' purchase decisions.

If it has favorable reviews, Facebook reviews statistics reveal that 4 out of 5 users are more likely to trust a local business.

Source: RevLocal

49% Of Consumers Consider The Quantity Of Online Reviews As A Vital Factor In Their Buying Decision

Consumers value not just the quality or nature of the reviews, but they consider their number and recency too.

The share of consumers, who take note of the variety of reviews is presently at 46%.

Source: Brightlocal

The Average Review Word Count Has Actually Become 65% Shorter Since 2010

Currently reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is similar to that of a tweet.

Source: Review Trackers

Consumer Reviews On Products Are Trusted Almost 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. People trust other peoples viewpoints before they ever trust what the maker says. The reason, makers' descriptions are essentially ads.

Source: Martech Zone

60% Of Consumers Refer To Blog And Social Media Network Reviews On Their Mobile Devices Prior To Shopping

In-store purchasing is influenced considerably by blogs and reviews on social media. With males being two times as likely to be influenced than ladies.

Reviews and rating statistics reveal people value the opinion of peers more than any other material.

Source: Collective Bias

Google Represents 57.5% Of All Reviews Across The Globe

As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.

Here's the online reviews circulation rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

95 Percent Of Travelers Check Out Online Reviews Prior To Scheduling Travel Services

Leisure and business tourists alike read reviews to form an opinion. Business travelers read approximately 5 reviews vs. 6-7 for leisure tourists. 59percent of all tourists report that they check out reviews 'constantly' or 'very often'.

Source: Trust You