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Clients Might Spend 31 Percent More With A Business That Has Terrific Reviews
Take note of this fact. The better other users explain your services or product, the more cash you can charge and customer review statistics reveal to us exactly how much more.
Source: Martech Zone
Only 6% Of Customers Don't Rely On Client Reviews At All
According to consumer review statistics, a tremendous 19% of consumers always rely on online reviews and never a make a purchase without reading reviews.
Source: Statista
Negative Reviews Can Boost Conversion By Up To 85 Percent
It sounds crazy, but negative reviews can be a positive driver for users to spend more time on your website. According to online review data, people spend more than five times as long on a site when they check out negative reviews.
When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. If there aren't any negative ones, an overwhelming 95% suspect censorship or fabricated reviews.
Source: Reevoo
71% Of Millennials Search Consumer Reviews Of Professional Services
Over half of all people in need of a professional service turn to online reviews.
According to online reviews data, 59% utilized online reviews to pick an attorney or a physician.
Younger people (age 18-35) are much more inclined to hire a professional based upon online reviews. Only 19% of millennials will consider working with a legal representative without any.
Source: Thomson Reuters
70% Of Consumers Need To Check Out At Least 4 Reviews Before They Can Trust A Business
4 reviews may be too few. Many people check out a lot more reviews to get an idea of how the business is really doing. Don't depend on that statistic alone.
Source: Brightlocal
70 Percent Of Customers Prefer To Discover A Business Via Reviews And Posts, Instead Of Advertisements
Advertisements are all well and good, however it deserves attempting a different approach as well. Reviews are by far the very best way to find the truth about a product or service.
Source: Statuslabs
Consumer Reviews On Items Are Relied On Nearly 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other peoples opinions before they ever trust what the maker states. The reason, manufacturers' descriptions are essentially advertisements.
Source: Martech Zone
Over Half Of People Aged 25-34 Wrote Reviews
According to Statista, the more youthful generations are surprisingly the more vocal ones.
Source: Statista
95% Of Unhappy Consumers Will Go Back To A Company If A Company Takes Care Of Issues Quickly And Effectively
Customers do not expect you to be perfect. They do anticipate you to take care of things when they go wrong. If there is absolutely nothing else a company can do to solve a problem, a simple coupon can say "We are sorry" in a more appealing way.
Source: SocialMediaToday
95 Percent Of Travelers Check Out Online Reviews Prior To Scheduling Travel Related Services
Leisure and business travelers alike check out reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers. 59percent of all travelers report that they read reviews 'always' or 'very frequently'.
Source: Trust You
63.6 Percent Of Consumers Go To Google To Read Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the bottom of the list.
When it comes to trust, these online review statistics reveal the general appeal of a website can just go so far.
Source: Review Trackers
77% Of Buyers Don't Trust Reviews That Are Older Than 3 Months
Consumers don't care how good your product or service was in the past. Part of why online reviews matter is since they are relevant and fresh.
Consumers know businesses lose their touch all the time, which is why the majority of them find older reviews irrelevant.
It is for this reason that companies should to be constantly asking for reviews.
Source: Statuslabs
Reviews Are The Third Most Prominent Ranking Aspect For Google's Local 3 Pack
Review signals (amount, variety, etc.) represent 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
A One Star Increase In Score Can Cause A 5% To 9% Increase In Business Earnings
Businesses that treat clients fairly usually succeed, review websites help make sure of that.
Source: Statuslabs