Over Half Of Customers Will Not Utilize A Company If It Has Less Than A 4 Star Score

This stat is among many that highlight the value of online rankings. Now that news of consumer complete satisfaction travels this fast, keeping your customers pleased is more important than ever.

57% of customers have searched for companies with more than four stars in 2018, which is up from 48% in 2017.

11 percent looked just for companies with a best five star ranking.

Source: Brightlocal

64 Percent Of Americans Concur That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of consumers who read client reviews, concur that it increases their buying confidence.

Organizations utilize the reviews to enhance their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of American Consumers

24% of US consumers consider reviews as 'incredibly influential'.

To illustrate the significance of online reviews and ratings, did you know that 81% of consumers will pay more for an item with reviews and those very same consumers are likewise going to accept slower shipping times for such products.

Source: Turntonetworks

The Majority Of Consumers Aged 25 To 34 Gave Reviews

According to Statista, the more youthful generations are reportedly the more opinionated ones.

Source: Statista

Half Of All Millennial's "Always" Read Online Reviews For Businesses

More youthful individuals know the value of being informed. User-generated material has an unassailable impact on customers.

They will understand what they've been missing out on if businesses stop to think about the power of customer reviews over millennials. Older people are various though, only 6% of individuals aged 55 or older read reviews.

Source: Brightlocal

Google Represents 57.5% Of All Reviews All Over The World

Google is in the lead here, followed by Facebook as a remote second.

These are the online reviews circulation rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

49 Percent Of Consumers Consider The Quantity Of Online Reviews As An Essential Consideration Of Their Buying Decision

Customers value not only the quality or nature of the reviews, but they consider their number and recency also.

The share of consumers, who take note of the number of reviews is currently at 46%.

Source: Brightlocal

30% Of Clients Feel Favorable To A Business Which Reacts To Online Reviews

Corresponding with your clients creates trust. Even something as simple as responding to their reviews and remarks can make them feel valued.

As you may anticipate, clients who feel this way are going to invest more money with a business.

Source: Statuslabs

Just 44 Percent Of Local Companies Have Actually Claimed Their Google My Business Listing

That's 56 percent of your competitors that aren't taking advantage of their listing.

While business listings on the major review platforms are complimentary, a surprisingly low number of companies in fact make use of them.

Although we now understand why consumer reviews are so powerful, many businesses obviously do not.

Source: LsaInsider

Just 6 Percent Of Consumers Don't Rely On Client Reviews At All

According to customer review stats, a massive 19% of customers always trust online reviews and never ever a buy without checking out reviews first.

Source: Statista

Favorable Reviews Motivate 68 Percent Of Customers To Use A Local Business

Given that the large majority of consumers read reviews, you would want yours to be inviting to brand-new clients, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

89% Of Clients Review A Companies Reactions To Reviews

Not only do the majority of shoppers read the review replies, 30% of them highly value them. Nearly 96% read the replies to their own reviews.

Source: Brightlocal

15 Percent Of Consumers Do Not Trust Businesses With No Online Reviews

No trust means no interactions. 15% of potential clients won't even think about working with a business they can't discover opinions about.

Source: Statuslabs

89% Of Individuals Choose To Read Reviews Using Their Mobile Devices

Be it through an app or a mobile browser, everyday people choose to read reviews on their phones.

Source: Statista

60% Of Consumers Refer To Blog And Social Network Reviews On Their Mobile Phones Before Shopping

In-store purchasing is influenced considerably by blogs and reviews on social networks. With men being twice as likely to be affected than ladies.

Reviews and ranking stats show individuals value the opinion of peers more than any other material.

Source: Collective Bias

Negative Reviews Can Boost Conversion By Up To 85%

It sounds insane, however negative reviews can be a positive driver for users to spend more time on your site. According to online review data, people spend more than 5 times as long on a site when they check out negative reviews.

When there are a mix of positives and negatives, more than two thirds of users trust reviews more. If there aren't any unfavorable ones, an overwhelming 95 percent suspect censorship or faked reviews.

Source: Reevoo

Software Reviews Impact Over 98% Of All Buyers

18% of software buyers consider reviews to be an essential factor in the purchase procedure. Software reviews have no effect whatsoever on just 2% of consumers. Two-thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra

91% Of Businesses Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member

The 86% of companies doubt the integrity of online reviews. However, they realize the massive effect user ratings have on their business. Undesirable client or staff member reviews can influence 90% of job seekers.

Source: Career Arc