More Than Half Of People Aged 25-34 Submitted Reviews

According to Statista, the more youthful generations are purportedly the more opinionated ones.

Source: Statista

54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Organization

The star score is the first thing consumers see. Still, users take notice of other aspects too, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of American customers.

Source: Statista

Due To The Fact That They Desire To Buy A Product Or A Service And Desire To Get The Facts About The Businesses Items And Services, 82 Percent Of Consumers Check Out Review Sites.

Users come because they have currently formed a buying decision. The majority of them (89 percent) purchase within a week of their visit.

Source: RevLocal

63.6% Of Customers Check Out Google To Look For Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) last.

These online review stats reveal the general popularity of a website can just presume when it pertains to trust.

Source: Review Trackers

30% Of Customers Feel Favorable To A Business Which Reacts To Online Reviews

Corresponding with your clients creates trust. Even something as simple as responding to their reviews and comments can make them feel valued.

As you might anticipate, customers who feel this way are going to spend more money with a company.

Source: Statuslabs

United States Buyers View "Product Performance" To Be The Most Valuable Information In Product Reviews

They focus on different elements of the shopping experience when people read reviews. However according to online review statistics, 60% of them are most interested in the item's performance.

Customer satisfaction, product quality and quality in time are the next few factors to consider for more than 50% of US clients.

Source: Statista

The Average Review Word Count Has Gotten 65% Shorter Since 2010

In the present day reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is proportionate to that of a tweet.

Source: Review Trackers

53% Of Consumers Anticipate Businesses To Reply Within A Week To Negative Reviews

Online review statistics show that 63% of customer reviews remain without a response. That's too bad, since those companies are losing consumers that way.

Source: Review Trackers

A Lot Of Popular Products Have A Typical Ranking Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star scores are suspicious. That's why it is unnatural to get perfect 5 star ratings.

According to customer rating stats, conversion rates start to decrease as scores rise above 4.7.

Source: Spiegel Research Center

Negative Reviews Can Increase Conversion By Up To 85%

It sounds crazy, however negative reviews can be a positive driver for users to devote more time on your website. According to online review data, individuals spend more than five times as long on a website when they check out negative reviews.

When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. If there aren't any negative ones, an overwhelming 95% suspect censorship or faked reviews.

Source: Reevoo

95% Of Travelers Read Online Reviews Prior To Reserving Travel Related Services

Leisure and business tourists alike check out reviews to form a viewpoint. Business tourists check out approximately 5 reviews vs. 6-7 for leisure tourists. 59% of all tourists report that they check out reviews 'constantly' or 'very frequently'.

Source: Trust You

Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of American Clients

24% of US shoppers consider reviews as 'very influential'.

To show the value of online reviews and ratings, did you know that 81 percent of consumers will pay more for an item with reviews and those very same consumers are likewise going to accept slower shipping times for such products.

Source: Turntonetworks

15% Of Buyers Do Not Trust Businesses Without Any Online Reviews

No trust suggests no interactions. 15% of potential customers will not even think about doing business with a business they can't discover opinions about.

Source: Statuslabs

More Than Four Negative Reviews About A Business Or Product May Reduce Sales By 70 Percent

One negative review is enough for 35% of a site's visitors to choose not to purchase. 3 negative reviews can cost a business 59% less sales.

Of course, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Online Item Reviews About An Item Can Increase Its Conversion Rate By More Than 270 Percent

User review stats show the purchase likelihood for a product with five reviews is 270 percent higher than the very same product without reviews.

Source: Spiegel Research Center