Due To The Fact That They Want To Acquire A Service Or An Item And Desire To Get The Truth About The Businesses Items And Services, 82% Of Consumers Go To Review Sites.

Users come since they have actually already formed a purchase decision. The bulk of them (89 percent) buy within a week of their visit.

Source: RevLocal

89% Of Consumers Browse A Companies Feedback To Reviews

Not only do most customers check out the review replies, 30% of them hold them in high regard. Nearly 96% read the replies to their own reviews.

Source: Brightlocal

Over Half Of People Aged 25-34 Submitted Reviews

According to Statista, the more youthful generations are evidently the more vocal ones.

Source: Statista

Only 6 Percent Of Consumers Do Not Rely On Client Reviews At All

According to client review data, a whopping 19 percent of customers constantly trust online reviews and never a make a purchase without checking out reviews.

Source: Statista

Favorable Reviews Encourage 68% Of Customers To Use A Local Business

Because the large bulk of consumers read reviews, you'd want yours to be appealing to new clients? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Unfavorable Reviews Can Boost Conversion By Up To 85%

It sounds crazy, however negative reviews can be a positive factor for users to spend more time on your site. According to online review data, people spend more than five times as long on a website when they check out negative reviews.

When there are a mix of negatives and positives, more than two-thirds of users trust reviews more. A frustrating 95% suspect censorship or faked reviews if there aren't any negative ones.

Source: Reevoo

Facebook Reviews Impact More Than 50 Percent Of Consumers' Purchasing Decisions

Facebook is presently the most popular social network which can likewise influence our buying decisions.

According to social media reviews statistics, Facebook impacts more than half of users' purchase decisions.

Facebook reviews stats reveal that 4 out of 5 users are more likely to rely on a local business if it has favorable reviews.

Source: RevLocal

Online Reviews Affect 67.7% Of Customer Purchasing Decisions

More than two-thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

70 Percent Of Consumers Need To Check Out A Minimum Of 4 Reviews Before They Can Trust A Business

4 reviews may be too few. Most people check out much more reviews to get a better idea of how the business is actually doing. Don't depend on that statistic alone.

Source: Brightlocal

Google Represents 57.5 Percent Of All Reviews Around The Globe

As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.

Here are the online reviews circulation rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

73 Percent Of Consumers Think Written Reviews Are More Important Than Star And Number Scores

Online review stats make it clear individuals aren't pleased with scores alone.

Client reviews make the stats appear more authentic which is what the would-be clients are searching for. Almost a third of customers state written reviews are the only feature that makes them believe the websites' reviews are relevant and helpful.

Source: Fan and Fuel

Only 44 Percent Of Local Companies Have Accepted Their Google My Business Listing

That's 56 percent of your competitors that aren't making the most of their listing.

While business listings on the significant review platforms are free, a remarkably low number of businesses really use them.

Although we now know why customer reviews are so effective, most businesses obviously don't.

Source: LsaInsider

The Typical Review Length Has Gotten 65% Much Shorter Since 2010

In recent years reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is comparable to that of a tweet.

Source: Review Trackers

More Than 4 Negative Reviews About A Business Or Service Might Decrease Sales By 70%

One negative review is enough for 35 percent of a site's visitors to decide not to buy. Three negative reviews can cost a business 59 percent less sales.

Of course, they can be compensated by the large number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

71% Of Millennials Search Consumer Reviews Of Professional Services

Over half of all individuals in need of a professional service rely on online reviews.

According to online reviews data, 59% utilized online reviews to choose a doctor or a lawyer.

Young people (age 18-35) are much more likely to work with a professional based on online reviews. Just 19% of millennials will consider employing a legal representative without any.

Source: Thomson Reuters

63.6% Of Customers Go To Google To Read Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) behind.

These online review stats show the basic popularity of a site can only presume when it comes to trust.

Source: Review Trackers

Buyers Checking Out Reviews On A Mobile Phone Are 127 Percent Most Likely To Make A Purchase Than Desktop Users

Mobile users prefer to get things done faster. Therefore, buying decisions are made quickly.

Online reviews are clearly persuasive, yet marketers haven't always come to value the power of them.

Source: Martech Zone

98% Of Yelp's Site Visitors Purchased From A Business They Found On The Website

Generally, 142 million consumers go to Yelp on a monthly basis. If you haven't declared your complimentary Yelp business page, this is as great a time as any.

Source: RevLocal