89% Of Buyers Choose To Read Reviews Using Their Mobile Phones

Be it through an app or a mobile browser, individuals prefer to read reviews on their mobile devices.

Source: Statista

One-half Of All Of The Millennial's "Always" Read Online Reviews For Businesses

Younger individuals know the value of being informed. User-generated content has an unassailable influence on consumers.

They will realize what they've been missing out on if businesses stop to consider the power of client reviews over millennials. Older individuals are different though, only 6% of individuals aged 55 or older read reviews.

Source: Brightlocal

91 Percent Of Millennials Trust Online Reviews As Much As Family And Friends

Online review stats put consumers' reviews as the most reliable source of suggestions. Online reviews usually bring the very same weight as advice from friends and family.

Source: Brightlocal

The Average Review Word Count Has Become 65% Much Shorter Since 2010

Recently reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is comparable to that of a twitter tweet.

Source: Review Trackers

Consumers Could Spend 31% More With A Business That Has Great Reviews

Take notice of this statistic. The better other users explain your service or product, the more money you can charge and consumer review stats show us exactly just how much more.

Source: Martech Zone

A Lot Of Local Companies Have An Average Of 39 Google Reviews

People like to share their experience after they've visited a vendor. Online review trends reveal people prefer to comment if they had a favorable experience, rather than a mediocre or unfavorable one.

Source: Brightlocal

63.6 Percent Of Consumers Visit Google To Look For Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the end.

When it comes to trust, these online review statistics show the general appeal of a site can only go so far.

Source: Review Trackers

72 Percent Of Consumers Won't Take Action Before They Read Some Reviews

No matter how enticing your marketing is, you still require consumer reviews. There's no skirting around it. Customers are still willing to hear you out, however they rely on other individuals more.

Source: My Testimonial Engine

Reviews Are The Most Important Part Of The Purchase Choice For Over 90% Of American Clients

24% of US consumers consider reviews as 'extremely influential'.

To illustrate the importance of online reviews and scores, did you know that 81 percent of customers will pay more for an item with reviews and those exact same customers are also going to accept slower shipping times for such items.

Source: Turntonetworks

Almost All Consumers, Who Utilize Online Reviews, Read Them Early In The Purchasing Process

Let's say you want to purchase a brand-new car and there are numerous models which fit your requirements. How do you select the very best one for you? Well, you read the reviews.

With the help of other people, you quickly decide on one that works for you. That's how favorable reviews transform consumers into consumers.

Source: Consumer Affairs

88% Of Executives Judge Reputation Risk As A Leading Business Concern

Reputation management stats show a company's reputation does not impact just the customers. Prospective employees likewise look at rankings and take a look at reviews.

Source: Deloitte

83 Percent Of Customers Do Not Trust Advertising

The conventional channels to reach consumers aren't as influential as they utilized to be. Many users who no longer trust ads choose to focus on customers' recommendations online.

Source: Statuslabs

Only 44 Percent Of Local Companies Have Claimed Their Google My Business Listing

That's 56% of your competition that aren't making the most of their listing.

While business listings on the significant review platforms are totally free, a surprisingly low number of businesses actually utilize them.

Although we now understand why customer reviews are so effective, many businesses obviously do not.

Source: LsaInsider

83% Of All Young Clients Were Invited To Leave A Review Recently

Of those asked, 80% of consumers did submit a review. In general, companies have actually asked 66% of all consumers to leave a review on their company.

Source: Brightlocal