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54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Organization
The star rating is the first thing customers see. Still, users pay attention to other factors too, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a third of USA consumers.
Source: Statista
Facebook Reviews Affect More Than 50% Of Customers' Purchasing Decisions
Facebook is currently the most popular social media which can also affect our buying decisions.
According to social reviews stats, Facebook affects more than half of users' purchase choices.
If it has positive reviews, Facebook reviews statistics reveal that 4 out of five users are likely to rely on a local business.
Source: RevLocal
61% Of Regional Businesses Have An Average Score Of 4 Or 5 Stars
Generally 2 out of 3 companies have outstanding and great ratings. Just 5% of businesses have a ranking below 3 stars.
Source: Brightlocal
70% Of Customers Need To Check Out A Minimum Of 4 Reviews Before They Can Trust A Business
4 reviews may be too few. Many people read much more reviews to get a clear view of how the business is in fact doing. Don't depend on that statistic alone.
Source: Brightlocal
Consumer Reviews On Products Are Trusted Practically 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. People trust other peoples viewpoints before they ever trust what the maker states. The reason, producers' descriptions are generally ads.
Source: Martech Zone
Online Item Reviews About An Item Can Improve Its Conversion Rate By More Than 270 Percent
User review stats reveal the purchase probability for a product with five reviews is 270 percent higher than the very same item without reviews.
Source: Spiegel Research Center
When Purchasing Home Electronics, 88% Of Americans Stated That Product Reviews Were The Most Influential Factor
Statistics reveal that reviews were more successful than TV ads at 37%, social media at 23% and display advertisements at 49%.
Source: Statista
83% Of All Young Consumers Were Asked To Submit A Review Recently
Of those invited, 80% of consumers did leave a review. Overall, companies have asked 66% of all customers to submit a review on their business.
Source: Brightlocal
90% Of Customers Require Less Than 10 Reviews To Form A Viewpoint About A Business
You understand what individuals state about first impressions?
Users get their first impression of your businesses through reviews. Usually through less than 10 of them.
If you do not have reviews on your website, think about asking your visitors to write one.
Source: Martech Zone
88% Of Executives View Reputation Risk As A Leading Business Concern
Reputation management stats indicate a company's reputation does not affect simply the clients. Prospective employees likewise take a look at scores and take a look at reviews.
Source: Deloitte
63.6 Percent Of Consumers Check Out Google To Look For Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) behind.
When it comes to trust, these online review stats reveal the general popularity of a site can just go so far.
Source: Review Trackers
More Than 4 Negative Reviews About A Company Or Product Might Decrease Sales By 70 Percent
One negative review is enough for 35 percent of a site's visitors to decide not to purchase. Three negative reviews can cost a business 59% fewer sales.
Obviously, they can be compensated by the sheer variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
If A Company Makes An Effort To Resolve Problems Quickly And Effectively, 95% Of Unsatisfied Consumers Will Return To A Company
Consumers do not anticipate you to be perfect. When things go wrong, they do expect you to fix things. If there is nothing else a business can do to solve a problem, a simple coupon can say "We are sorry" in a more appealing way.
Source: SocialMediaToday
Just 44 Percent Of Local Companies Have Accepted Their Google My Business Listing
That's 56 percent of your competitors that aren't making the most of their listing.
While business listings on the significant review platforms are totally free, a remarkably low number of businesses in fact utilize them.
Although we now know why client reviews are so effective, many businesses apparently don't.
Source: LsaInsider
91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member
The 86% of businesses question the integrity of online reviews. Nonetheless, they understand the massive impact user ratings have on their business. Undesirable customer or staff member reviews can affect 90% of job seekers.
Source: Career Arc
Only 6% Of Customers Don't Rely On Client Reviews At All
According to client review stats, a whopping 19 percent of consumers always rely on online reviews and never ever a make a purchase without checking out reviews.
Source: Statista