Online Item Reviews About A Product Can Raise Its Conversion Rate By An Unprecedented 270%

User review statistics show the purchase likelihood for a product with 5 reviews is 270% higher than the exact same product without reviews.

Source: Spiegel Research Center

Just 44% Of Local Companies Have Actually Claimed Their Google My Business Listing

That's 56 percent of your competitors that aren't making the most of their listing.

While business listings on the significant review platforms are free, a remarkably low number of businesses in fact utilize them.

Although we now know why client reviews are so powerful, the majority of businesses obviously do not.

Source: LsaInsider

49 Percent Of Customers Consider The Quantity Of Online Reviews As An Essential Consideration Of Their Purchasing Decision

Consumers value not only the quality or nature of the reviews, however they consider their number and recency too.

The share of clients, who pay attention to the variety of reviews is presently at 46%.

Source: Brightlocal

Positive Reviews Motivate 68% Of Consumers To Use Local Businesses

Since the vast majority of customers check out reviews, you would want yours to be inviting to new clients, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

If It Has Unfavorable Reviews As Well, 52% Of Customers Trust A Product More

We already discussed the positive and negative reviews and their result on customers. However, all products have their faults, it raises red flags that possibly the reviews are fake if all of a products reviews are favorable. Customers expect to see some unfavorable reviews.

Source: Capterra

Negative Reviews Can Improve Conversion By Up To 85%

It sounds insane, however negative reviews can be a positive driver for users to devote more time on your website. According to online review statistics, people devote more than five times as long on a website when they read negative reviews.

When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. An overwhelming 95% suspect censorship or fabricated reviews if there aren't any unfavorable ones.

Source: Reevoo

30% Of Clients Feel Comfortable With A Business Which Answers Online Reviews

Staying connected with your customers establishes trust. Even something easy like responding to their comments and reviews can make them feel valued.

As you might anticipate, customers who feel this way are happy to invest more cash with a business.

Source: Statuslabs

Facebook Reviews Affect More Than 50 Percent Of Customers' Buying Decisions

Facebook is presently the most popular social network which can also influence our buying preferences.

According to social media reviews stats, Facebook impacts over half of users' purchase choices.

Facebook reviews statistics reveal that four out of 5 users are more likely to trust a local business if it has favorable reviews.

Source: RevLocal

Just 6% Of Consumers Do Not Rely On Customer Reviews At All

According to customer review data, a whopping 19% of consumers always rely on online reviews and never a make a purchase without reading reviews.

Source: Statista

77% Of Users Don't Rely On Reviews That Are Older Than Three Months

Customers don't care how good your service or product was in the past. Part of why online reviews matter is because they are relevant and fresh.

Consumers understand businesses lose their touch all the time, which is why most of them consider older reviews unimportant.

It is for this reason that businesses ought to be continuously requesting reviews.

Source: Statuslabs

If A Company Deals With Problems Rapidly And Effectively, 95% Of Dissatisfied Customers Will Return To A Business

Consumers do not expect you to be perfect. When things go wrong, they do expect you to resolve things. If there is absolutely nothing else a business can do to deal with a concern, a simple coupon can say "We are sorry" in a more attractive way.

Source: SocialMediaToday

70 Percent Of Customers Need To Read A Minimum Of 4 Reviews Before They Can Trust A Business

4 reviews may be too few. The majority of people check out many more reviews to get a clear view of how business is really doing. Do not depend upon that figure alone.

Source: Brightlocal

89% Of Consumers Browse A Businesses Responses To Reviews

Not only do most consumers check out the review replies, 30% of them hold them in high regard. Practically 96% read the reactions to their own reviews.

Source: Brightlocal