86% Of Consumers Would Consider Writing A Review For A Business

Your clients are your most valuable resource, and it's not just because of the money they invest at your business. If you provide a good experience, they will want to share it.

Source: Brightlocal

Clients Might Invest 31 Percent More With A Business That Has Terrific Reviews

Take notice of this statistic. The more detailed other users explain your service or product, the more money you can charge and consumer review stats reveal to us exactly just how much more.

Source: Martech Zone

52% Of Consumers Rely On A Product More If It Has Negative Reviews Also

We already touched upon the negative and positive reviews and their impact on customers. However, all products have their faults, it raises red flags that maybe the reviews are fake if all of a products reviews are positive. Customers expect to see some negative reviews.

Source: Capterra

The Typical Review Length Has Actually Become 65% Shorter Since 2010

Nowadays reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is equivalent to that of a twitter tweet.

Source: Review Trackers

When Buying Home Electronics, 88% Of Americans Claimed That Product Reviews Were The Most Influential Aspect

Data reveal that reviews were more helpful than Television ads at 37%, social media at 23% and display ads at 49%.

Source: Statista

49 Percent Of Customers Consider The Quantity Of Online Reviews As An Important Consideration Of Their Purchasing Decision

Consumers value not only the quality or nature of the reviews, but they consider their number and recency also.

The share of consumers, who take note of the variety of reviews is presently at 46%.

Source: Brightlocal

74% Of Local Businesses Have At Least One Google Review

One review is far from adequate to improve your site's SERP ranking.

Looking at online ratings statistics, we learnt that a business needs to have approximately 40 reviews before buyers "Award" it with a star.

Source: Brightlocal

91% Of Millennials Have Faith In Online Reviews As Much As Family And Friends

Online review statistics position clients' reviews as the most trustworthy source of suggestions. Online reviews typically carry the same weight as suggestions from friends and family.

Source: Brightlocal

60 Percent Of Consumers Consult Blog And Social Media Reviews On Their Cell Phones Prior To Shopping

In-store shopping is influenced considerably by blogs and reviews on social networks. With men being twice as likely to be affected than women.

Reviews and score stats show people value the viewpoint of peers more than any other content.

Source: Collective Bias

89% Of Customers Read A Companies Reactions To Reviews

Not only do many shoppers read the review replies, 30% of them hold them in high regard. Practically 96% read the replies to their own reviews.

Source: Brightlocal

Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of American Consumers

24% of US shoppers consider reviews as 'extremely influential'.

To highlight the significance of online reviews and rankings, did you know that 81 percent of consumers will pay more for an item with reviews and those exact same clients are also ready to accept slower shipping times for such items.

Source: Turntonetworks

Almost All Customers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you want to buy a new vehicle and there are numerous models which fit your criteria. How do you choose the best one for you? Well, you read online reviews.

With the help of other people, you quickly select one that works for you. That's how positive reviews convert consumers into customers.

Source: Consumer Affairs

83 Percent Of Consumers Don't Trust Advertising

The standard channels to reach clients aren't as influential as they used to be. Many users who no longer trust advertisements choose to take notice of consumers' suggestions online.

Source: Statuslabs