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Consumer Reviews On Products Are Relied On Practically 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other peoples viewpoints before they ever trust what the maker states. The reason, manufacturers' descriptions are generally advertisements.
Source: Martech Zone
89% Of Buyers Like To Read Reviews Using Their Cell Phones
Be it through an app or a mobile web browser, everyday people prefer to read reviews on their cell phones.
Source: Statista
95% Of Unsatisfied Customers Will Go Back To A Company If A Company Manages To Solve Problems Rapidly And Efficiently
Consumers don't anticipate you to be perfect. When things go wrong, they do anticipate you to deal with things. If there is nothing else a business can do to resolve a concern, a simple coupon can say "We're sorry" in a more enticing way.
Source: SocialMediaToday
54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Company
The star rating is the first thing customers see. Still, users take notice of other factors too, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a third of US customers.
Source: Statista
More Than Half Of Consumers Aged 25-34 Posted Reviews
According to Statista, the younger generations are seemingly the more opinionated ones.
Source: Statista
74 Percent Of Local Businesses Have At A Minimum, One Google Review
A single review is far from adequate to enhance your website's SERP ranking.
Taking a look at online rankings data, we learnt that a business needs to have an average of 40 reviews before people "Award" it with a star.
Source: Brightlocal
64 Percent Of Americans Concur That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017
30 percent of customers who read customer reviews, concur that it increases their purchasing confidence.
Businesses utilize the reviews to enhance their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
70% Of Customers Choose To Learn About A Business By Means Of Short Articles And Reviews, Instead Of Advertisements
Ads are all well and good, however it deserves attempting a different approach too. Reviews are by far the very best way to discover the truth about a service or product.
Source: Statuslabs
A One Star Increase In Ranking Can Cause A 5% To 9% Increase In Business Revenue
Businesses that treat clients well normally flourish, review sites help make certain of that.
Source: Statuslabs
88% Of Executives View Reputation Risk As A Leading Business Problem
Reputation management statistics indicate a business's reputation does not affect simply the consumers. Prospective employees likewise look at ratings and read reviews.
Source: Deloitte
60% Of Consumers Consult Blog And Social Network Reviews On Their Mobile Phones Prior To Shopping
In-store shopping is influenced significantly by blogs and reviews on social networks. With men being twice as likely to be influenced than ladies.
Reviews and ranking statistics reveal individuals value the opinion of peers more than any other content.
Source: Collective Bias