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95% Of Travelers Check Out Online Reviews Prior To Scheduling Travel Related Services
Leisure and business travelers alike check out reviews to form a viewpoint. Business tourists read an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack
Review signals (amount, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
95% Of Unhappy Customers Will Return To A Company If A Company Deals With Problems Quickly And Efficiently
Consumers don't expect you to be perfect. They do expect you to fix things when they go wrong. If there is nothing else a business can do to fix an issue, a simple coupon can say "We are sorry" in a more enticing way.
Source: SocialMediaToday
88% Of Executives Judge Reputation Risk As A Top Business Issue
Reputation management statistics show a business's reputation doesn't affect just the clients. Potential employees also take a look at rankings and take a look at reviews.
Source: Deloitte
82 Percent Of Consumers Go To Review Websites Since They Wish To Acquire An Item Or A Service And Wish To Get The Facts About The Businesses Product Or Services.
Review websites are places that customers go to get the facts about a business, service or item . Users come due to the fact that they have already formed a purchase decision. The bulk of them (89 percent) purchase within a week of their visit. And 29 percent do so in 24 hours.
Source: RevLocal
91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member
The 86% of companies doubt the integrity of online reviews. However, they understand the huge impact user rankings have on their business. Unfavorable customer or staff member reviews can affect 90% of job seekers.
Source: Career Arc
89% Of Buyers Like To Read Reviews On Their Smartphones
Be it by means of an app or a mobile web browser, folks prefer to read reviews on their mobile phones.
Source: Statista
61 Percent Of Local Businesses Have An Average Score Of 4 To 5 Stars
Typically 2 out of 3 businesses have good and outstanding ratings. Just 5% of businesses have a rating below 3 stars.
Source: Brightlocal
Online Reviews Affect 67.7% Of Customer Buying Decisions
More than two thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
71% Of Millennials Browse Consumer Reviews Of Professional Services
Majority of all people in need of an expert service rely on online reviews.
According to online reviews stats, 59% utilized online reviews to pick a legal representative or a medical professional.
Younger people (age 18-35) are a lot more likely to hire a professional based upon online reviews. Just 19% of millennials will think about employing an attorney without any.
Source: Thomson Reuters
73% Of Customers Believe Written Reviews Are More Vital Than Star And Number Rankings
Online review data make it clear individuals aren't satisfied with ratings alone.
Consumer reviews make the statistics appear more genuine which is what the would-be consumers are searching for. Almost a third of consumers state composed reviews are the only feature that makes them think the sites' reviews are useful and pertinent.
Source: Fan and Fuel
Consumer Reviews On Products Are Relied On Nearly 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. People trust other individuals viewpoints before they ever trust what the producer states. The reason, producers' descriptions are essentially ads.
Source: Martech Zone