49% Of Consumers Consider The Number Of Online Reviews As An Important Consideration Of Their Purchasing Decision

Customers value not just the quality or nature of the reviews, but they consider their quantity and recency too.

The share of consumers, who focus on the number of reviews is presently at 46%.

Source: Brightlocal

Online Reviews Impact 67.7% Of Customer Purchasing Decisions

More than two-thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

91% Of Millennials Depend On Online Reviews As Much As Family And Friends

Online review stats put clients' reviews as the most reliable source of recommendations. Online reviews usually carry the same weight as recommendations from loved ones.

Source: Brightlocal

If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust An Item More

We already discussed the positive and negative reviews and their result on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that maybe the reviews are phony. Customers anticipate to see some negative reviews.

Source: Capterra

US Consumers View "Product Performance" To Be The Most Valuable Detail In Product Reviews

When individuals read reviews, they concentrate on different elements of the shopping experience. However according to online review stats, 60% of them are most interested in the product's performance.

Customer satisfaction, product quality and quality over time are the next couple of considerations for more than 50% of American customers.

Source: Statista

Customers Could Invest 31% More With A Business That Has Excellent Reviews

Focus on this statistic. The better other users explain your product and services, the more money you can charge and customer review stats show us exactly how much more.

Source: Martech Zone

Unfavorable Reviews Can Improve Conversion By Up To 85%

It sounds insane, but negative reviews can be a positive driver for users to devote more time on your website. According to online review statistics, individuals devote more than five times as long on a website when they read negative reviews.

When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. If there aren't any unfavorable ones, an overwhelming 95% suspect censorship or faked reviews.

Source: Reevoo

67% Of Consumers Admit Reviews Are A "Extremely Important" Factor When Choosing A Solution Provider

When consumers need to pick a solution provider, reviews have a massive impact on their decision.

Source: DemandGenReport

98% Of Yelp's Site Visitors Purchased From A Business They Discovered On The Website

Generally, 142 million customers check out Yelp every month. This is as great a time as any if you haven't declared your totally free Yelp business page.

Source: RevLocal

Just 44% Of Local Businesses Have Claimed Their Google My Business Listing

That's 56 percent of your competitors that aren't benefiting from their listing.

While business listings on the significant review platforms are totally free, a remarkably low number of businesses actually make use of them.

Although we now know why customer reviews are so powerful, many businesses obviously don't.

Source: LsaInsider

Almost All Customers, Who Utilize Online Reviews, Read Them Early On In The Buying Process

Let's say you wish to buy a new car and there are several models which fit your criteria. How do you select the very best one for you? Well, you read reviews.

With the help of other people, you manage to pick one that works for you. That's how favorable reviews transform customers into consumers.

Source: Consumer Affairs

30% Of Consumers Feel Comfortable With A Company Which Reacts To Online Reviews

Keeping in touch with your consumers develops trust. Even something easy like reacting to their reviews and comments can make them feel appreciated.

As you may anticipate, clients who feel this way are happy to spend more cash with a company.

Source: Statuslabs

Software Application Reviews Impact Over 98 Percent Of All Purchasers

18% of software application purchasers consider reviews to be a vital factor in the purchase procedure. Software reviews have no impact whatsoever on only 2% of customers. Two-thirds of them read more than six reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra

53 Percent Of Americans Consider Product Reviews And Rankings As The Most Important Part Of Online Shopping.

Today's shoppers are smart and want the best bang for their dollar. It's not surprising that that they consider checking out reviews as a huge part of the purchasing decision.

Source: Statista

Over Half Of Consumers Aged 25 To 34 Posted Reviews

According to Statista, the more youthful generations are seemingly the more opinionated ones.

Source: Statista