77% Of Buyers Don't Rely On Reviews That Are Older Than Three Months

Clients don't care how excellent your service or product was in the past. Since they are relevant and fresh, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why most of them regard older reviews unimportant.

It is for this reason that businesses need to be constantly asking for reviews.

Source: Statuslabs

77% Of Consumers Would Most Likely Leave A Review If They Were Asked

More than a 35% would submit a review to inform others about their customer encounter and 24% would most likely direct their review to the company itself.

Over a 26% would want to post a review to assist other people with their choice making process.

Source: Podium

89% Of Clients Like To Read Reviews Using Their Mobile Phones

Be it by means of an app or a mobile web browser, most people prefer to read reviews on their smart phones.

Source: Statista

88% Of Executives View Reputation Risk As A Leading Business Concern

Reputation management stats suggest a business's reputation does not impact just the consumers. Potential employees likewise look at ratings and take a look at reviews.

Source: Deloitte

Reviews Are The Third Most Prominent Ranking Aspect For Google's Local 3 Pack

Review signals (amount, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

30% Of Customers Feel Comfortable With A Company Which Reacts To Online Reviews

Corresponding with your customers establishes trust. Even something as simple as reacting to their reviews and remarks can make them feel appreciated.

As you might expect, customers who feel this way are ready to invest more cash with a business.

Source: Statuslabs

82 Percent Of Consumers Visit Review Websites Because They Wish To Acquire An Item Or A Service And Want To Get The Truth About Business Product Or Services.

Users come because they have currently formed a purchase decision. The majority of them (89%) buy within a week of their visit.

Source: RevLocal

73% Of Consumers Think Customer Reviews Are More Vital Than Star And Number Scores

Online review statistics make it clear individuals aren't satisfied with ratings alone.

Written reviews make the stats appear more authentic which is what the would-be consumers are looking for. Nearly a 3rd of consumers state written reviews are the only feature that makes them think the websites' reviews are appropriate and beneficial.

Source: Fan and Fuel

The Majority Of Local Companies Have An Average Of 39 Google Reviews

Individuals like to share their experience after they've gone to a supplier. Online review trends reveal individuals choose to comment if they had a favorable experience, rather than a average or negative one.

Source: Brightlocal

60% Of Customers Check Out Blog And Social Network Reviews On Their Mobile Devices Before Shopping

In-store purchasing is influenced considerably by blogs and reviews on social media. With males being twice as likely to be affected than women.

Reviews and ranking stats reveal people value the viewpoint of peers more than any other content.

Source: Collective Bias

53% Of Americans Consider Product Reviews And Scores As The Most Important Part Of The Online Shopping Experience In 2018.

Today's buyers are wary and want the very best bang for their buck. It's no wonder that they consider reading reviews as a huge part of the buying decision.

Source: Statista

Online Reviews Impact 67.7% Of Consumer Buying Decisions

More than 2 thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

Google Accounts For 57.5% Of All Reviews World-wide

Google is the clear winner as far as circulation goes, however they are not the only ones in the game.

Here are the online reviews distribution rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

53% Of Consumers Anticipate Businesses To Reply Within A Week To Unfavorable Reviews

Online review stats reveal that 63% of client reviews stay without a response. That's regrettable, because those companies are losing consumers that way.

Source: Review Trackers

Positive Reviews Motivate 68% Of Customers To Choose Local Businesses

Since the huge bulk of customers read reviews, you would want yours to be appealing to brand-new clients? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

A Lot Of Popular Items Have An Average Score Of 4.2 To 4.7

You can't make everyone pleased, which is why perfect 5 star scores are suspicious. Someone always has a bit of a gripe. That's why it is abnormal to get perfect 5 star scores. In some cases a lower ranking actually helps your overall rating.

According to client rating statistics, conversion rates begin to reduce as scores rise above 4.7.

Source: Spiegel Research Center