Reviews Shared On Twitter Can Grow Sales By 6.46%

Online review statistics reveal that reviews shared on Twitter, do more to grow sales than those on any other social media platform.

Source: Yotpo

91% Of Businesses Think The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member

The 86% of companies question the integrity of online reviews. Nonetheless, they recognize the enormous impact user ratings have on their business. Unfavorable client or staff member reviews can affect 90% of job seekers.

Source: Career Arc

Google Accounts For 57.5% Of All Reviews Across The Globe

Google is the clear winner as far as circulation goes, however they are not the only ones in the game.

Here's the online reviews circulation rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

89% Of Customers Browse A Companies Replies To Reviews

Not only do a lot of customers check out the review replies, 30% of them hold them in high regard. Practically 96% read the replies to their own reviews.

Source: Brightlocal

More Than Four Negative Reviews About A Company Or Product May Reduce Sales By 70%

One negative review suffices for 35% of a website's visitors to choose not to buy. Three negative reviews can cost a business 59% less sales.

Obviously, they can be compensated by the sheer number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

15 Percent Of Clients Don't Trust Businesses Without Any Online Reviews

No trust implies no interactions. 15% of prospective consumers will not even consider doing business with a company they can't discover opinions about.

Source: Statuslabs

Online Product Reviews About A Product Can Amplify Its Conversion Rate By An Unprecedented 270%

User review stats show the purchase likelihood for an item with 5 reviews is 270 percent higher than the same item without reviews.

Source: Spiegel Research Center

83% Of All Younger Buyers Were Invited To Leave A Review Recently

Of those asked, 80% of customers did leave a review. Overall, businesses have actually asked 66% of all consumers to leave a review on their company.

Source: Brightlocal

Most Best-selling Products Have An Average Score Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star ratings are suspicious. That's why it is unnatural to get perfect 5 star rankings.

According to client rating statistics, conversion rates start to decrease as scores rise above 4.7.

Source: Spiegel Research Center

Facebook Reviews Affect More Than 50% Of Customers' Buying Decisions

Facebook is presently the most popular social media which can also affect our purchasing decisions.

According to social reviews data, Facebook affects over half of users' purchase choices.

Facebook reviews statistics expose that 4 out of 5 users are most likely to rely on a local business if it has positive reviews.

Source: RevLocal

If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust A Product More

We already touched upon the positive and negative reviews and their impact on customers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are favorable. Customers expect to see some negative reviews.

Source: Capterra

Software Reviews Impact Over 98 Percent Of All Purchasers

18 percent of software application purchasers consider reviews to be an important factor in the purchase procedure. Software reviews have no impact whatsoever on only 2 percent of consumers. Two-thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra

74 Percent Of Local Businesses Have At A Minimum, One Google Review

One review is far from sufficient to enhance your site's SERP ranking.

Taking a look at online scores data, we found out that a company needs to have an average of 40 reviews before visitors "Award" it with a star.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Company

The star ranking is the first thing consumers see. Still, users focus on other factors also, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a third of United States customers.

Source: Statista