95 Percent Of Travelers Read Online Reviews Prior To Booking Travel Services

Leisure and business tourists alike read reviews to form a viewpoint. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Company

The star rating is the first thing consumers see. Still, users take note of other elements too, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a third of USA customers.

Source: Statista

If It Has Less Than A 4 Star Ranking, More Than Half Of Customers Will Not Utilize A Company

This stat is one of numerous that illustrate the significance of online ratings. Now that news of customer complete satisfaction travels this quick, keeping your customers delighted is more important than ever.

57 percent of consumers have actually searched for business with more than 4 stars in 2018, which is up from 48% in 2017.

11 percent looked just for businesses with a perfect five star score.

Source: Brightlocal

98% Of Yelp's Website Visitors Purchased From A Business They Discovered On The Site

Generally, 142 million consumers check out Yelp monthly. If you haven't claimed your totally free Yelp business page, this is as good a time as any.

Source: RevLocal

91% Of Businesses Think The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Employee

The 86% of companies doubt the integrity of online reviews. Nonetheless, they recognize the massive effect user rankings have on their business. Undesirable customer or staff member reviews can influence 90% of job seekers.

Source: Career Arc

53 Percent Of Americans Consider Product Reviews And Ratings As The Most Essential Part Of Online Shopping.

Today's buyers are smart and want the very best bang for their dollar. It's not surprising that that they consider reading reviews as a big part of the buying decision.

Source: Statista

64 Percent Of Americans Agree That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017

30% of customers who check out consumer reviews, agree that it increases their purchasing confidence.

Organizations utilize the reviews to enhance their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you wish to purchase a new automobile and there are several models which fit your requirements. How do you select the best one for you? Well, you read the reviews.

With the help of other people, you manage to choose a model that works for you. That's how positive reviews transform customers into consumers.

Source: Consumer Affairs

60% Of Consumers Seek Advice From Blog And Social Media Network Reviews On Their Cell Phones Prior To Shopping

In-store shopping is influenced considerably by blogs and reviews on social media. With men being twice as likely to be influenced than ladies.

Reviews and rating statistics reveal people value the opinion of peers more than any other content.

Source: Collective Bias

Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of USA Customers

24% of US consumers consider reviews as 'very influential'.

To illustrate the importance of online reviews and scores, did you know that 81 percent of consumers will pay more for a product with reviews and those exact same customers are likewise willing to accept slower shipping times for such items.

Source: Turntonetworks

If A Company Manages To Solve Problems Rapidly And Efficiently, 95% Of Unhappy Consumers Will Go Back To A Business

Customers do not anticipate you to be perfect. They do anticipate you to take care of things when they go wrong. If there is nothing else a company can do to resolve an issue, a simple coupon can say "We're sorry" in a more enticing way.

Source: SocialMediaToday

Just 6% Of Customers Don't Trust Consumer Reviews At All

According to client review statistics, a whopping 19% of consumers constantly rely on online reviews and never a make a purchase without checking out reviews.

Source: Statista

Reviews Are The 3rd Most Influential Ranking Aspect For Google's Local 3 Pack

Review signals (amount, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.

Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.

Source: Moz