53% Of Customers Expect Companies To Reply Within A Week To Unfavorable Reviews

Online review statistics prove that 63% of client reviews stay without a reaction. That's regrettable, because those companies are losing consumers that way.

Source: Review Trackers

53% Of Americans Consider Item Reviews And Ratings As The Most Important Part Of Online Shopping.

Today's consumers are smart and want the best bang for their dollar. It's no wonder that they consider reading reviews as a big part of the buying decision.

Source: Statista

77% Of Users Do Not Rely On Reviews That Are Older Than 3 Months

Clients don't care how excellent your product or service was in the past. Part of why online reviews matter is because they are fresh and relevant.

Consumers understand businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.

It is for this reason that businesses should to be constantly requesting reviews.

Source: Statuslabs

Only 44% Of Local Companies Have Actually Claimed Their Google My Business Listing

That's 56% of your competition that aren't taking advantage of their listing.

While business listings on the significant review platforms are free, a remarkably low number of businesses actually use them.

Although we now know why customer reviews are so effective, most businesses obviously do not.

Source: LsaInsider

77% Of Clients Would Certainly Submit A Review If They Were Asked

More than a 35% would leave a review to notify others about their consumer encounter and 24% would likely direct their review to the business itself.

Over a 26% would want to submit a review to assist other individuals with their choice making process.

Source: Podium

Reviews Are The Third Most Prominent Ranking Factor For Google's Local 3 Pack

Review signals (quantity, variety, etc.) represent 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

70 Percent Of Consumers Need To Read A Minimum Of 4 Reviews Before They Can Rely On A Business

4 reviews may be too few. The majority of people check out many more reviews to get a clear view of how the business is in fact doing. Do not depend on that fact alone.

Source: Brightlocal

95 Percent Of Travelers Check Out Online Reviews Prior To Reserving Travel Services

Leisure and business tourists alike read reviews to form an opinion. Business tourists check out approximately 5 reviews vs. 6-7 for leisure travelers. 59percent of all travelers report that they read reviews 'always' or 'very often'.

Source: Trust You

70 Percent Of Customers Prefer To Discover A Business Via Reviews And Short Articles, Instead Of Ads

Ads are all well and good, but it's worth trying a different approach as well. Reviews are without a doubt the best way to find the truth about a product or service.

Source: Statuslabs

74% Of Regional Companies Have At A Minimum, One Google Review

One review is far from sufficient to enhance your website's SERP ranking.

Looking at online rankings data, we found out that a business requires to have a minimum of 40 reviews before clients "Award" it with a star.

Source: Brightlocal

A One Star Increase In Ranking Can Lead To A 5% To 9% Increase In Business Earnings

Businesses that treat clients well usually flourish, review sites help ensure of that.

Source: Statuslabs

Users Checking Out Reviews On A Mobile Phone Are 127% More Likely To Make A Purchase Than Desktop Users

Mobile users choose to get things done faster. Buying decisions are made quickly.

Online reviews are certainly persuasive, yet online marketers have not always come to appreciate the power of them.

Source: Martech Zone