Half Of All Millennial's "Always" Check Out Online Reviews For Companies

Younger individuals know the value of being informed. User-generated material has an indisputable impact on consumers.

They will recognize what they've been missing out on if businesses stop to think about the power of consumer reviews over millennials. Older people are various though, just 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

86% Of Consumers Would Think About Writing A Review For A Business

Your customers are your most important resource, and it's not only because of the cash they invest at your business. If you give them a great experience, they will want to share it.

Source: Brightlocal

More Than 4 Negative Reviews About A Company Or Service May Decrease Sales By 70%

One negative review suffices for 35% of a site's visitors to choose not to purchase. 3 negative reviews can cost a business 59% fewer sales.

Of course, they can be compensated by the sheer number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

63.6 Percent Of Customers Check Out Google To Read Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) behind.

When it comes to trust, these online review statistics show the basic popularity of a website can only go so far.

Source: Review Trackers

Positive Reviews Motivate 68% Of Customers To Choose A Local Business

Because the huge majority of customers read reviews, you would want yours to be inviting to brand-new clients, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

98% Of Yelp's Site Visitors Purchased From A Business They Found On The Website

Usually, 142 million customers check out Yelp every month. This is as good a time as any if you have not declared your totally free Yelp business page.

Source: RevLocal

95% Of Dissatisfied Clients Will Go Back To A Business If A Business Manages To Resolve Issues Quickly And Efficiently

Customers don't expect you to be perfect. When things go wrong, they do anticipate you to remedy things. If there is nothing else a business can do to fix a concern, a simple coupon can say "We are sorry" in a more enticing way.

Source: SocialMediaToday

Software Application Reviews Influence Over 98 Percent Of All Purchasers

18% of software purchasers consider reviews to be a necessary factor in the purchase procedure. Software application reviews have no impact whatsoever on only 2% of consumers. Two thirds of them read more than six reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

More Than Half Of Individuals Aged 25-34 Wrote Reviews

According to Statista, the younger generations are unsurprisingly the more opinionated ones.

Source: Statista

77% Of Individuals Do Not Rely On Reviews That Are Older Than Three Months

Consumers don't care how excellent your product or service was in the past. Part of why online reviews matter is due to the fact that they are fresh and relevant.

Customers know businesses lose their touch all the time, which is why most of them find older reviews unimportant.

It is for this reason that businesses need to be continuously asking for reviews.

Source: Statuslabs

90% Of Users Require Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what people state about very first impressions?

Users get their impression of your businesses through reviews. Typically through less than 10 of them.

Think about asking your visitors to write one if you don't have reviews on your site.

Source: Martech Zone

60% Of Consumers Consult Blog And Social Network Reviews On Their Mobile Phones Prior To Shopping

In-store shopping is influenced considerably by blogs and reviews on social media. With males being two times as likely to be affected than ladies.

Reviews and ranking statistics reveal individuals value the opinion of peers more than any other material.

Source: Collective Bias

89% Of Consumers Review A Businesses Responses To Reviews

Not only do the majority of individuals read the review replies, 30% of them value them highly. Practically 96% read the feedback to their own reviews.

Source: Brightlocal

Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of USA Consumers

24% of US shoppers consider reviews as 'extremely influential'.

To highlight the significance of online reviews and rankings, did you know that 81% of customers will pay more for a product with reviews and those very same consumers are also ready to accept slower shipping times for such products.

Source: Turntonetworks

83 Percent Of Clients Do Not Trust Advertising

The traditional channels to reach clients aren't as prominent as they used to be. A lot of users who no longer trust ads choose to take note of clients' recommendations online.

Source: Statuslabs

73 Percent Of Consumers Believe Written Reviews Are More Crucial Than Star And Number Rankings

Online review statistics make it clear people aren't satisfied with ratings alone.

Written reviews make the stats appear more genuine which is what the potential customers are searching for. Almost a 3rd of customers say composed reviews are the only feature that makes them think the websites' reviews are relevant and beneficial.

Source: Fan and Fuel