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95% Of Unsatisfied Clients Will Go Back To A Company If A Business Makes An Effort To Solve Issues Quickly And Efficiently
Consumers don't anticipate you to be perfect. When things go wrong, they do expect you to deal with things. If there's absolutely nothing else a company can do to fix an issue, a simple coupon can say "We are sorry" in a more appealing way.
Source: SocialMediaToday
Unfavorable Reviews Can Increase Conversion By Up To 85%
It sounds crazy, but negative reviews can be a positive force for users to spend more time on your site. According to online review statistics, individuals spend more than five times as long on a site when they read negative reviews.
When there are a mix of negatives and positives, more than two thirds of users trust reviews more. An overwhelming 95% suspect censorship or faked reviews if there aren't any unfavorable ones.
Source: Reevoo
Google Represents 57.5% Of All Reviews World Wide
As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.
Here are the online reviews distribution rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
Half Of All Of The Millennial's "Always" Read Online Reviews For Businesses
More youthful individuals understand the value of being informed. User-generated content has an indisputable influence on consumers.
If businesses think of the power of consumer reviews over millennials, they will understand what they've been missing out on. Older people are different though, just 6% of individuals aged 55 or older check out reviews.
Source: Brightlocal
If They Were Asked, 77% Of Customers Would Undoubtedly Give A Review
More than a 35% would do it to advise others about their customer experience and 24% would likely direct their review to the business itself.
Over a 26% would want to give a review to help other individuals with their choice making process.
Source: Podium
83% Of All Young Shoppers Were Asked To Leave A Review Recently
Of those invited, 80% of consumers did post a review. Overall, companies have actually asked 66% of all consumers to leave a review on their business.
Source: Brightlocal
89% Of Individuals Prefer To Read Reviews Using Their Mobile Devices
Be it by means of an app or a mobile internet browser, most people prefer to read reviews on their cell phones.
Source: Statista
Software Reviews Impact Over 98% Of All Buyers
18 percent of software buyers consider reviews to be an essential factor in the purchase process. Software application reviews have no effect whatsoever on only 2% of customers. Two-thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.
Source: Capterra
70% Of Customers Need To Read A Minimum Of 4 Reviews Before They Can Trust A Business
Four reviews may be too few. The majority of people check out many more reviews to get an idea of how business is in fact doing. Don't depend on that fact alone.
Source: Brightlocal
74% Of Regional Businesses Have At A Minimum, 1 Google Review
One review is far from adequate to enhance your website's SERP ranking.
Taking a look at online scores data, we learnt that a business needs to have a minimum of 40 reviews before users "Award" it with a star.
Source: Brightlocal
30% Of Customers Feel Positive About A Business Which Reacts To Online Reviews
Keeping in touch with your customers establishes trust. Even something as basic as responding to their reviews and comments can make them feel valued.
As you may anticipate, customers who feel this way are going to spend more cash with a company.
Source: Statuslabs
52% Of Consumers Trust A Product More If It Has Unfavorable Reviews Too
We already discussed the negative and positive reviews and their effect on consumers. However, all products have their faults, it raises red flags that possibly the reviews are fake if all of a products reviews are positive. People expect to see some negative reviews.
Source: Capterra
83 Percent Of Customers Don't Trust Advertising
The conventional channels to reach clients aren't as prominent as they utilized to be. A lot of users who no longer trust ads choose to take notice of customers' recommendations online.
Source: Statuslabs