91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Employee

The 86% of companies question the integrity of online reviews. However, they understand the enormous effect user rankings have on their business. Undesirable consumer or staff member reviews can affect 90% of job seekers.

Source: Career Arc

Many Local Businesses Have Approximately 39 Google Reviews

People like to share their experience after they have visited a vendor. Online review trends show people prefer to comment if they had a favorable experience, rather than a unfavorable or mediocre one.

Source: Brightlocal

Software Reviews Impact Over 98% Of All Buyers

18 percent of software purchasers consider reviews to be a vital factor in the purchase procedure. Software reviews have no impact whatsoever on only 2 percent of consumers. Two-thirds of them read more than six reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra

Customer Reviews On Products Are Trusted Almost 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other individuals viewpoints before they ever trust what the maker says. The reason, manufacturers' descriptions are basically advertisements.

Source: Martech Zone

Positive Reviews Motivate 68% Of Consumers To Use A Local Business

Considering that the vast bulk of consumers read reviews, you would want yours to be appealing to new customers? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

One-half Of All Of The Millennial's "Always" Check Out Online Reviews For Companies

More youthful people know the worth of being informed. User-generated material has an indisputable effect on consumers.

They will recognize what they've been missing out on if businesses stop to consider the power of customer reviews over millennials. Older people are different though, only 6% of people aged 55 or older check out reviews.

Source: Brightlocal

A Solitary Business Review Can Lift Its Conversions By 10%

Online review statistics show user-generated material can do wonders in terms of conversions.

A single review can have a huge impact on your business.

A hundred reviews can boost your conversion rates by as much as 37 percent. Two hundred can offer an astonishing 44% boost.

Source: RevLocal

73% Of Consumers Think Written Reviews Are More Important Than Star And Number Scores

Online review stats make it clear people aren't pleased with ratings alone.

Customer reviews make the statistics appear more authentic which is what the potential clients are searching for. Practically a third of consumers state written reviews are the only feature that makes them believe the sites' reviews are relevant and useful.

Source: Fan and Fuel

30% Of Clients Feel Favorable To A Business Which Answers Online Reviews

Communicating with your consumers develops trust. Even something as simple as reacting to their remarks and reviews can make them feel appreciated.

As you might expect, customers who feel this way are going to invest more cash with a business.

Source: Statuslabs

Over Half Of Customers Will Not Utilize A Service If It Has Less Than A 4 Star Rating

This stat is among many that highlight the significance of online ratings. Now that news of client fulfillment travels this quick, keeping your customers happy is more crucial than ever.

57% of consumers have actually looked for companies with more than four stars in 2018, which is up from 48% in 2017.

Furthermore, 11 percent looked only for companies with a perfect five star ranking.

Source: Brightlocal

88% Of Americans Revealed That Product Reviews Were The Most Prominent Factor When Purchasing Home Electronics

Statistics reveal that reviews were more beneficial than TV ads at 37%, social media at 23% and display ads at 49%.

Source: Statista

Reviews Are The Third Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

63.6 Percent Of Customers Visit Google To Check For Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) behind.

These online review statistics reveal the general appeal of a site can just presume when it comes to trust.

Source: Review Trackers

The Majority Of Popular Items Have An Average Ranking Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star ratings are suspicious. Somebody always has a little a gripe. That's why it is abnormal to get perfect 5 star scores. Sometimes a lower score really helps your overall score.

According to customer rating stats, conversion rates start to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

70 Percent Of Consumers Choose To Learn About A Business Via Reviews And Short Articles, Instead Of Advertisements

Ads are all well and good, but it deserves trying a different approach too. Reviews are by far the very best way to find the truth about a service or product.

Source: Statuslabs

Online Item Reviews About A Product Can Amplify Its Conversion Rate By More Than 270%

User review statistics reveal the purchase probability for a product with 5 reviews is 270 percent higher than the exact same product without reviews.

Source: Spiegel Research Center

Just 44 Percent Of Local Businesses Have Accepted Their Google My Business Listing

That's 56% of your competitors that aren't making the most of their listing.

While business listings on the major review platforms are complimentary, a remarkably low number of businesses really utilize them.

Although we now understand why client reviews are so effective, the majority of businesses obviously do not.

Source: LsaInsider