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60% Of Consumers Seek Advice From Blog And Social Media Network Reviews On Their Mobile Devices Prior To Shopping
In-store shopping is affected substantially by blogs and reviews on social networks. With men being twice as likely to be affected than ladies.
Reviews and rating data reveal people value the opinion of peers more than any other material.
Source: Collective Bias
The Average Review Word Count Has Actually Gotten 65% Much Shorter Since 2010
Nowadays reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is proportionate to that of a twitter tweet.
Source: Review Trackers
A Lone Business Review Can Raise Its Conversions By 10 Percent
Online review statistics reveal user-generated content can do miracles in terms of conversions.
A single review can have an enormous influence on your business.
A hundred reviews can increase your conversion rates by as much as 37%. 2 hundred can provide a mind-blowing 44 percent increase.
Source: RevLocal
Online Reviews Impact 67.7% Of Customer Purchasing Decisions
More than 2 thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
Almost All Customers, Who Use Online Reviews, Read Them Early In The Buying Process
Let's say you want to purchase a brand-new automobile and there are a number of models which fit your requirements. How do you select the best one for you? Well, you read the reviews.
With the help of other people, you manage to pick one that works for you. That's how positive reviews transform consumers into customers.
Source: Consumer Affairs
30% Of Clients Feel Comfortable With A Business Which Reacts To Online Reviews
Corresponding with your clients develops trust. Even something as basic as responding to their comments and reviews can make them feel valued.
As you might expect, clients who feel this way are happy to spend more cash with a business.
Source: Statuslabs
Facebook Reviews Impact More Than 50% Of Customers' Purchasing Decisions
Facebook is presently the most popular social media which can also affect our purchasing preferences.
According to social media reviews statistics, Facebook impacts more than half of users' purchase choices.
If it has favorable reviews, Facebook reviews stats expose that four out of 5 users are most likely to trust a local business.
Source: RevLocal
American Shoppers Regard "Product Performance" To Be The Most Useful Information In Product Reviews
They focus on different aspects of the shopping experience when individuals read reviews. But according to online review stats, 60% of them are most interested in the product's performance.
Client satisfaction, product quality and quality with time are the next couple of factors to consider for more than 50% of American consumers.
Source: Statista
Reviews Are The Third Most Prominent Ranking Aspect For Google's Local 3 Pack
Review signals (amount, variety, and so on) account for 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
If A Business Deals With Problems Quickly And Efficiently, 95% Of Disappointed Customers Will Return To A Company
Consumers do not expect you to be perfect. When things go wrong, they do expect you to resolve things. If there is absolutely nothing else a business can do to fix a problem, a simple coupon can say "We are sorry" in a more enticing way.
Source: SocialMediaToday
Favorable Reviews Motivate 68 Percent Of Consumers To Use A Local Business
Because the huge majority of customers check out reviews, you'd want yours to be enticing to new consumers, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Customer Reviews On Products Are Trusted Practically 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other individuals opinions before they ever trust what the maker states. The reason, manufacturers' descriptions are basically advertisements.
Source: Martech Zone
The Majority Of Best-selling Products Have An Average Ranking Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star rankings are suspicious. That's why it is unnatural to get perfect 5 star rankings.
According to consumer rating statistics, conversion rates begin to reduce as ratings rise above 4.7.
Source: Spiegel Research Center
91% Of Millennials Trust Online Reviews As Much As Loved Ones
Online review statistics place customers' reviews as the most reliable source of recommendations. Online reviews typically bring the exact same weight as advice from family and friends.
Source: Brightlocal
Only 44 Percent Of Local Businesses Have Actually Claimed Their Google My Business Listing
That's 56% of your competitors that aren't making the most of their listing.
While business listings on the major review platforms are totally free, a remarkably low number of companies really use them.
Although we now understand why consumer reviews are so powerful, a lot of businesses obviously do not.
Source: LsaInsider
Most Local Companies Have An Average Of 39 Google Reviews
People like to share their experience after they have gone to a supplier. Online review trends reveal people prefer to comment if they had a positive experience, instead of a negative or average one.
Source: Brightlocal
86% Of Customers Would Think About Composing A Review For A Business
Your customers are your most valuable resource, and it's not only because of the cash they invest at your business. They will be willing to share it if you offer them a good experience.
Source: Brightlocal