88% Of Americans Stated That Product Reviews Were The Most Prominent Factor When Buying Home Electronic Devices

Statistics reveal that reviews were more successful than TV advertisements at 37%, social media at 23% and display ads at 49%.

Source: Statista

Almost All Customers, Who Utilize Online Reviews, Read Them Early On In The Buying Process

Let's say you want to buy a new vehicle and there are numerous models which fit your criteria. How do you choose the best one for you? Well, you read the reviews.

With the help of other people, you manage to decide on a model that works for you. That's how positive reviews convert consumers into consumers.

Source: Consumer Affairs

91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of companies question the integrity of online reviews. Nonetheless, they realize the huge impact user ratings have on their business. Unfavorable consumer or employee reviews can affect 90% of job seekers.

Source: Career Arc

77% Of Individuals Do Not Rely On Reviews That Are Older Than 3 Months

Customers don't care how excellent your product or service was in the past. Because they are relevant and fresh, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why most of them find older reviews irrelevant.

It is for this reason that companies should to be continuously asking for reviews.

Source: Statuslabs

A One Star Increase In Rating Can Result In A 5% To 9% Increase In Business Profits

Businesses that treat clients well usually prosper, review sites help ensure of that.

Source: Statuslabs

72 Percent Of Customers Will Not Take Action Before They Read Some Reviews

Regardless of how tempting your marketing is, you still need customer reviews. There is no way around it. Consumers are still going to hear you out, but they rely on other people more.

Source: My Testimonial Engine

53% Of Consumers Expect Companies To Answer Back Within A Week To Negative Reviews

Online review stats clarify that 63% of consumer reviews stay without a reaction. That's regrettable, due to the fact that those businesses are losing consumers that way.

Source: Review Trackers

83% Of All Young Buyers Were Invited To Leave A Review Recently

Of those invited, 80% of customers did post a review. Overall, companies have actually asked 66% of all clients to submit a review on their business.

Source: Brightlocal

61% Of Regional Businesses Have A Typical Rating Of 4 To 5 Stars

Typically 2 out of 3 companies have great and awesome scores. Only 5% of companies have a rating below 3 stars.

Source: Brightlocal

The Majority Of Customers Aged 25-34 Posted Reviews

According to Statista, the more youthful generations are obviously the more vocal ones.

Source: Statista

The Typical Review Length Has Actually Become 65% Much Shorter Since 2010

As of late reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is proportionate to that of a tweet.

Source: Review Trackers

Just 44% Of Local Companies Have Actually Accepted Their Google My Business Listing

That's 56 percent of your competitors that aren't benefiting from their listing.

While business listings on the major review platforms are free, a remarkably low number of businesses actually make use of them.

Although we now understand why client reviews are so powerful, many businesses obviously do not.

Source: LsaInsider

63.6 Percent Of Consumers Go To Google To Check For Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the end.

These online review statistics reveal the basic appeal of a website can only presume when it pertains to trust.

Source: Review Trackers