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Google Represents 57.5 Percent Of All Reviews Around The Globe
As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.
Here's the online reviews distribution rankings:
Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others at 8.6%.
Source: Review Trackers
73 Percent Of Consumers Think Written Reviews Are More Crucial Than Star And Number Ratings
Online review data make it clear individuals aren't pleased with ratings alone.
Consumer reviews make the stats appear more genuine which is what the potential clients are searching for. Practically a third of customers say composed reviews are the only function that makes them think the websites' reviews are beneficial and pertinent.
Source: Fan and Fuel
53% Of Americans Consider Product Reviews And Scores As The Most Crucial Part Of The Online Shopping Experience In 2018.
Today's buyers are wary and want the very best bang for their buck. It's no wonder that they consider checking out reviews as a big part of the purchasing decision.
Source: Statista
More Than Four Negative Reviews About A Business Or Product Might Decrease Sales By 70%
One negative review suffices for 35 percent of a website's visitors to decide not to purchase. Three negative reviews can cost a business 59 percent fewer sales.
Obviously, they can be compensated by the sheer number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
88% Of Americans Revealed That Product Reviews Were The Most Prominent Factor When Buying Home Electronic Devices
Statistics reveal that reviews were more effective than TV advertisements at 37%, social media at 23% and display ads at 49%.
Source: Statista
49 Percent Of Consumers Consider The Quantity Of Online Reviews As A Necessary Consideration Of Their Purchasing Decision
Consumers value not just the quality or nature of the reviews, but they consider their quantity and recency too.
The share of clients, who take note of the variety of reviews is currently at 46%.
Source: Brightlocal
Just 44% Of Local Companies Have Accepted Their Google My Business Listing
That's 56% of your competitors that aren't making the most of their listing.
While business listings on the significant review platforms are totally free, a surprisingly low number of businesses actually use them.
Although we now understand why consumer reviews are so powerful, the majority of businesses apparently do not.
Source: LsaInsider
If It Has Less Than A 4 Star Ranking, More Than Half Of Consumers Will Not Utilize A Service
This stat is one of many that illustrate the importance of online rankings. Now that news of client satisfaction travels this fast, keeping your consumers happy is more vital than ever.
57% of customers have searched for business with more than 4 stars in 2018, which is up from 48% in 2017.
11% looked only for organizations with an ideal five star rating.
Source: Brightlocal
83% Of All Young Consumers Were Asked To Post A Review Recently
Of those invited, 80% of consumers did submit a review. Overall, businesses have asked 66% of all clients to give a review on their business.
Source: Brightlocal
89% Of Customers Read A Businesses Reactions To Reviews
Not only do most clients check out the review replies, 30% of them highly value them. Almost 96% read the reactions to their own reviews.
Source: Brightlocal
Reviews Published On Twitter Can Help Boost Revenues By 6.46 Percent
Online review stats reveal that reviews shared on Twitter, do more to increase sales than those on any other social media platform.
Source: Yotpo