77% Of Users Don't Rely On Reviews That Are Older Than Three Months

Clients don't care how great your product or service was in the past. Part of why online reviews matter is because they are relevant and fresh.

Consumers know businesses lose their touch all the time, which is why most of them find older reviews unimportant.

It is for this reason that businesses ought to be constantly asking for reviews.

Source: Statuslabs

Reviews Are The 3rd Most Prominent Ranking Aspect For Google's Local 3 Pack

Review signals (amount, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

89% Of Shoppers Prefer To Read Reviews Using Their Smart Devices

Be it via an app or a mobile internet browser, customers prefer to read reviews on their mobile phones.

Source: Statista

30% Of Customers Feel Comfortable With A Company Which Responds To Online Reviews

Communicating with your consumers builds their trust. Even something like reacting to their reviews and comments can make them feel appreciated.

As you might expect, clients who feel this way are going to invest more money with a company.

Source: Statuslabs

One-half Of All Of The Millennial's "Always" Check Out Online Reviews For Businesses

Younger people know the value of being informed. User-generated content has an unassailable influence on consumers.

If businesses stop to consider the power of customer reviews over millennials, they will understand what they've been losing out on. Older people are different though, only 6% of people aged 55 or older check out reviews.

Source: Brightlocal

Consumers Might Invest 31 Percent More With A Business That Has Great Reviews

Pay attention to this fact. The better other users describe your service or product, the more money you can charge and customer review stats show us exactly how much more.

Source: Martech Zone

63.6% Of Customers Go To Google To Read Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the bottom of the list.

When it comes to trust, these online review stats reveal the basic appeal of a site can just go so far.

Source: Review Trackers

Facebook Reviews Impact More Than 50 Percent Of Customers' Purchasing Decisions

Facebook is presently the most popular social media which can also affect our purchasing preferences.

According to social reviews stats, Facebook impacts the majority of users' purchase choices.

Facebook reviews statistics expose that four out of five users are more likely to trust a local business if it has positive reviews.

Source: RevLocal

83% Of All Young Customers Were Invited To Leave A Review Recently

Of those invited, 80% of consumers did post a review. Overall, businesses have asked 66% of all consumers to post a review on their company.

Source: Brightlocal

Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you want to purchase a brand-new car and there are numerous models which fit your criteria. How do you select the best one for you? Well, you read online reviews.

With the help of other people, you manage to select a model that works for you. That's how favorable reviews transform customers into customers.

Source: Consumer Affairs

The Typical Review Word Count Has Gotten 65% Much Shorter Since 2010

In the present day reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is typical to that of tweet on twitter.

Source: Review Trackers

53% Of Customers Expect Companies To Reply Within A Week To Negative Reviews

Online review statistics show that 63% of client reviews go on without a response. That's too bad, due to the fact that those businesses are losing consumers that way.

Source: Review Trackers

90% Of Users Require Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what individuals state about very first impressions?

Users get their impression of your businesses through reviews. Normally through less than 10 of them.

If you don't have reviews on your site, consider asking your visitors to compose one.

Source: Martech Zone

88% Of Executives Consider Reputation Risk As A Leading Business Concern

Reputation management stats suggest a business's reputation doesn't affect just the consumers. Prospective employees also look at scores and read reviews.

Source: Deloitte