A Lone Business Review Can Raise Its Conversions By 10 Percent

Online review statistics show user-generated material can do miracles in terms of conversions.

A single review can have a substantial influence on your business.

A hundred reviews can raise your conversion rates by as much as 37%. Two hundred can provide a mind-blowing 44 percent boost.

Source: RevLocal

More Than 4 Negative Reviews About A Company Or Product May Reduce Sales By 70 Percent

One negative review is enough for 35% of a website's visitors to decide not to purchase. Three negative reviews can cost a business 59 percent fewer sales.

Obviously, they can be compensated by the sheer variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

86 Percent Of Customers Would Consider Composing A Review For A Business

Your clients are your most valuable resource, and it's not only because of the money they spend at your business. If you provide a great experience, they will be willing to share it.

Source: Brightlocal

72% Of Clients Won't Take Action Before They Check Out Some Reviews

No matter how tempting your marketing is, you still need consumer reviews. There's no way around it. Customers are still going to hear you out, but they rely on other individuals more.

Source: My Testimonial Engine

70 Percent Of Customers Need To Check Out A Minimum Of Four Reviews Before They Can Trust A Business

4 reviews may be too few. The majority of people read many more reviews to get a clear view of how the business is really doing. Do not depend on that figure alone.

Source: Brightlocal

91% Of Companies Think The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member

The 86% of businesses doubt the integrity of online reviews. Nevertheless, they recognize the massive impact user scores have on their business. Undesirable customer or employee reviews can affect 90% of job seekers.

Source: Career Arc

88% Of Americans Reported That Product Reviews Were The Most Influential Factor When Buying Home Electronics

Statistics reveal that reviews were more helpful than TV ads at 37%, social networks at 23% and display advertisements at 49%.

Source: Statista

Reviews Published On Twitter Can Help Grow Sales By 6.46%

Online review data show that reviews shared on Twitter, do more to boost sales than those on any other social media platform.

Source: Yotpo

89% Of Clients Choose To Read Reviews Using Their Mobile Devices

Be it through an app or a mobile browser, individuals choose to read reviews on their smart phones.

Source: Statista

89% Of Consumers Read A Businesses Reactions To Reviews

Not only do most individuals read the review replies, 30% of them highly value them. Nearly 96% read the feedback to their own reviews.

Source: Brightlocal

95 Percent Of Travelers Read Online Reviews Prior To Scheduling Travel Related Services

Leisure and business travelers alike read reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

Online Reviews Affect 67.7% Of Consumer Buying Decisions

More than 2 thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

77% Of Individuals Don't Rely On Reviews That Are Older Than Three Months

Consumers don't care how good your service or product was in the past. Part of why online reviews matter is due to the fact that they are fresh and relevant.

Consumers understand businesses lose their touch all the time, which is why the majority of them regard older reviews irrelevant.

It is for this reason that businesses need to be constantly requesting reviews.

Source: Statuslabs