90 Percent Of Buyers Require Less Than 10 Reviews To Form An Opinion About A Business

You know what individuals state about impressions, right?

Users get their impression of your businesses through reviews. Generally through less than 10 of them.

Think about asking your visitors to compose one if you don't have reviews on your website.

Source: Martech Zone

Negative Reviews Can Improve Conversion By Up To 85 Percent

It sounds crazy, however negative reviews can be a positive force for users to spend more time on your website. According to online review data, individuals spend more than 5 times as long on a site when they check out negative reviews.

More than two-thirds of users trust reviews more when there are a mix of negatives and positives. An overwhelming 95% suspect censorship or faked reviews if there aren't any unfavorable ones.

Source: Reevoo

Positive Reviews Motivate 68 Percent Of Consumers To Choose A Local Business

Given that the large majority of customers check out reviews, you would want yours to be appealing to brand-new consumers? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Facebook Reviews Affect More Than 50% Of Consumers' Buying Decisions

Facebook is currently the most popular social network which can likewise influence our purchasing preferences.

According to social reviews stats, Facebook impacts over half of users' purchase decisions.

Facebook reviews stats expose that 4 out of 5 users are more likely to trust a local business if it has positive reviews.

Source: RevLocal

91 Percent Of Millennials Have Confidence In Online Reviews As Much As Family And Friends

Online review stats position clients' reviews as the most credible source of recommendations. Online reviews generally carry the very same weight as advice from loved ones.

Source: Brightlocal

More Than 4 Negative Reviews About A Business Or Product Might Reduce Sales By 70 Percent

One negative review suffices for 35% of a site's visitors to decide not to purchase. 3 negative reviews can cost a business 59% less sales.

Naturally, they can be compensated by the large variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Customers Reading Reviews On A Mobile Phone Are 127 Percent Most Likely To Purchase Than Desktop Users

Mobile users prefer to get things done much faster. Therefore, buying decisions are made quickly.

Online reviews are clearly persuasive, yet online marketers have not necessarily come to value the power of them.

Source: Martech Zone

60% Of Customers Check Out Blog And Social Media Reviews On Their Mobile Phones Before Shopping

In-store purchasing is affected substantially by blogs and reviews on social networks. With males being twice as likely to be affected than women.

Reviews and ranking data reveal people value the viewpoint of peers more than any other content.

Source: Collective Bias

67% Of Customers Claim Reviews Are A "Very Important" Factor When Picking A Solution Provider

Reviews have a huge effect on their decision when consumers have to select a service provider.

Source: DemandGenReport

A One Star Increase In Ranking Can Lead To A 5% To 9% Increase In Business Income

Businesses that treat clients fairly usually succeed, review websites help make sure of that.

Source: Statuslabs

52% Of Consumers Rely On A Product More If It Has Negative Reviews As Well

We already discussed the negative and positive reviews and their result on consumers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that possibly the reviews are phony. Consumers anticipate to see some negative reviews.

Source: Capterra

64% Of Americans Concur That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30% of consumers who read consumer reviews, agree that it increases their purchasing confidence.

Companies use the reviews to enhance their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

If It Has Less Than A 4 Star Rating, More Than Half Of Customers Won't Utilize A Business

This stat is one of lots of that illustrate the importance of online ratings. Now that news of customer complete satisfaction travels this fast, keeping your clients delighted is more important than ever.

57 percent of consumers have looked for business with more than 4 stars in 2018, which is up from 48% in 2017.

Additionally, 11 percent looked just for organizations with a best five star score.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Business

The star ranking is the first thing customers see. Still, users pay attention to other factors too, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a third of US consumers.

Source: Statista

86 Percent Of Customers Would Consider Composing A Review For A Business

Your consumers are your most valuable resource, and it's not just because of the money they invest at your business. They will be prepared to share it if you give them an excellent experience.

Source: Brightlocal

A Single Business Review Can Lift Its Conversions By 10 Percent

Online review stats reveal user-generated content can do wonders in regards to conversions.

A single review can have a massive impact on your business.

A hundred reviews can raise your conversion rates by as much as 37%. 2 hundred can provide an astonishing 44% increase.

Source: RevLocal

49% Of Customers Consider The Number Of Online Reviews As An Important Factor In Their Purchasing Decision

Customers value not just the quality or nature of the reviews, but they consider their quantity and recency as well.

The share of customers, who pay attention to the number of reviews is presently at 46%.

Source: Brightlocal

If They Were Asked, 77% Of Consumers Would Definitely Leave A Review

More than a 35% would leave a review to educate others about their consumer encounter and 24% would certainly direct their review to the business itself.

Over a 26% would be willing to post a review to help other people with their decision making process.

Source: Podium