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53% Of Customers Expect Companies To Reply Within A Week To Negative Reviews
Online review stats prove that 63% of customer reviews stay without a response. That's regrettable, since those businesses are losing clients that way.
Source: Review Trackers
83% Of Clients Do Not Trust Advertising
The standard channels to reach customers aren't as influential as they used to be. The majority of users who no longer trust ads select to focus on clients' suggestions online.
Source: Statuslabs
89% Of Consumers Want To Read Reviews On Their Cell Phones
Be it via an app or a mobile internet browser, most people prefer to read reviews on their mobile phones.
Source: Statista
63.6% Of Customers Go To Google To Check For Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the bottom of the list.
These online review statistics show the basic popularity of a site can just presume when it comes to trust.
Source: Review Trackers
90 Percent Of Clients Need Less Than 10 Reviews To Form A Viewpoint About A Business
You understand what people state about impressions, right?
Users get their first impression of your businesses through reviews. Usually through less than 10 of them.
If you don't have reviews on your website, think about asking your visitors to compose one.
Source: Martech Zone
86 Percent Of Consumers Would Consider Writing A Review For A Business
Your clients are your most valuable resource, and it's not only because of the cash they spend at your business. If you give them an excellent experience, they will be willing to share it.
Source: Brightlocal
64% Of Americans Concur That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017
30% of consumers who check out client reviews, concur that it increases their purchasing confidence.
Organizations use the reviews to enhance their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
A Lot Of Popular Products Have An Average Score Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star ratings are suspicious. That's why it is unnatural to get perfect 5 star ratings.
According to customer rating statistics, conversion rates begin to decrease as rankings rise above 4.7.
Source: Spiegel Research Center
15 Percent Of Consumers Don't Trust Businesses With No Online Reviews
No trust means no interactions. 15% of possible clients won't even think about doing business with a business they can't discover opinions about.
Source: Statuslabs
74% Of Regional Companies Have At Least 1 Google Review
One review is far from enough to improve your site's SERP ranking.
Looking at online scores data, we discovered that a business needs to have an average of 40 reviews before buyers "Award" it with a star.
Source: Brightlocal
The Average Review Length Has Gotten 65% Much Shorter Since 2010
Recently reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is proportionate to that of a tweet.
Source: Review Trackers
Positive Reviews Encourage 68 Percent Of Customers To Choose A Local Business
Considering that the vast bulk of customers check out reviews, you'd want yours to be appealing to new customers, right? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Users Reading Reviews On A Mobile Device Are 127 Percent Most Likely To Make A Purchase Than Desktop Users
Mobile users choose to get things done quicker. Therefore, buying choices are made quickly.
Online reviews are clearly convincing, yet marketers haven't necessarily come to appreciate the power of them.
Source: Martech Zone
73 Percent Of Consumers Think Customer Reviews Are More Vital Than Star And Number Scores
Online review data make it clear individuals aren't pleased with ratings alone.
Written reviews make the statistics appear more authentic which is what the would-be clients are looking for. Almost a third of consumers state written reviews are the only feature that makes them believe the sites' reviews are relevant and useful.
Source: Fan and Fuel
Google Accounts For 57.5 Percent Of All Reviews Globally
As can be anticipated, Google remains in the lead, followed by Facebook, TripAdvisor and others.
Here are the online reviews distribution rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers