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More Than 4 Negative Reviews About A Company Or Service May Reduce Sales By 70%
One negative review is enough for 35 percent of a website's visitors to decide not to purchase. 3 negative reviews can cost a business 59 percent fewer sales.
Of course, they can be compensated by the large number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
If A Company Handles Issues Rapidly And Efficiently, 95% Of Dissatisfied Customers Will Go Back To A Business
Consumers do not anticipate you to be perfect. When things go wrong, they do expect you to take care of things. If there is absolutely nothing else a business can do to fix a concern, a simple coupon can say "We're sorry" in a more attractive way.
Source: SocialMediaToday
USA Buyers Regard "Product Performance" To Be The Most Useful Info In Product Reviews
They focus on various aspects of the shopping experience when individuals read reviews. However according to online review statistics, 60% of them are most interested in the item's performance.
Customer satisfaction, product quality and quality in time are the next few factors to consider for more than 50% of US consumers.
Source: Statista
A One Star Boost In Score Can Lead To A 5% To 9% Boost In Business Earnings
Businesses that treat customers well normally prosper, review websites help make sure of that.
Source: Statuslabs
89% Of Individuals Want To Read Reviews On Their Cell Phones
Be it through an app or a mobile web browser, most people choose to read reviews on their mobile devices.
Source: Statista
Half Of All Millennial's "Always" Read Online Reviews For Businesses
More youthful people know the value of being informed. User-generated content has an unassailable influence on customers.
They will realize what they've been missing out on if businesses stop to consider the power of customer reviews over millennials. Older people are different though, only 6% of people aged 55 or older read reviews.
Source: Brightlocal
Online Reviews Affect 67.7% Of Consumer Buying Decisions
More than two-thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
Due To The Fact That They Desire To Buy A Service Or An Item And Want To Get The Facts About The Businesses Items And Services, 82% Of Customers Go To Review Websites.
Users come due to the fact that they have already formed a purchase decision. The majority of them (89 percent) purchase within a week of their visit.
Source: RevLocal
54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Organization
The star score is the first thing customers see. Still, users focus on other aspects also, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a third of American customers.
Source: Statista
Clients Might Spend 31 Percent More With A Business That Has Excellent Reviews
Take notice of this statistic. The better other users explain your service or product, the more money you can charge and consumer review statistics reveal to us exactly how much more.
Source: Martech Zone
73% Of Consumers Believe Client Reviews Are More Important Than Star And Number Scores
Online review data make it clear individuals aren't satisfied with scores alone.
Written reviews make the statistics appear more genuine which is what the would-be clients are searching for. Nearly a third of customers say written reviews are the only function that makes them believe the websites' reviews are beneficial and appropriate.
Source: Fan and Fuel
91% Of Businesses Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Employee
The 86% of companies doubt the integrity of online reviews. Nevertheless, they realize the enormous effect user scores have on their business. Undesirable client or staff member reviews can affect 90% of job seekers.
Source: Career Arc
Google Accounts For 57.5% Of All Reviews Across The World
Google is the clear winner as far as distribution goes, however they are not the only ones in the game.
Here are the online reviews distribution rankings:
Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
95 Percent Of Travelers Check Out Online Reviews Prior To Scheduling Travel Services
Leisure and business tourists alike check out reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You