A Solitary Business Review Can Raise Its Conversions By 10%

Online review statistics show user-generated content can do miracles in regards to conversions.

A single review can have an enormous influence on your business.

A hundred reviews can increase your conversion rates by as much as 37%. Two hundred can provide a mind-blowing 44 percent increase.

Source: RevLocal

The Typical Review Length Has Actually Gotten 65% Shorter Since 2010

In the present day reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is typical to that of tweet on twitter.

Source: Review Trackers

Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of US Clients

24% of US consumers consider reviews as 'very influential'.

To illustrate the value of online reviews and rankings, did you know that 81 percent of customers will pay more for an item with reviews and those same consumers are also willing to accept slower shipping times for such items.

Source: Turntonetworks

Half Of All Of The Millennial's "Constantly" Read Online Reviews For Businesses

Younger people know the worth of being informed. User-generated content has an indisputable effect on consumers.

If businesses think of the power of customer reviews over millennials, they will recognize what they've been losing out on. Older individuals are various though, just 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

Only 6 Percent Of Consumers Do Not Rely On Consumer Reviews At All

According to consumer review data, a whopping 19% of customers constantly trust online reviews and never a purchase without checking out reviews initially.

Source: Statista

Customer Reviews On Products Are Trusted Practically 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other peoples opinions before they ever trust what the manufacturer says. The reason, manufacturers' descriptions are generally ads.

Source: Martech Zone

54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Company

The star rating is the first thing consumers see. Still, users pay attention to other aspects too, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a third of US consumers.

Source: Statista

70% Of Consumers Prefer To Find Out About A Business By Means Of Reviews And Articles, Instead Of Ads

Ads are all well and good, however it deserves attempting a different approach also. Reviews are without a doubt the best method to discover the truth about a product or service.

Source: Statuslabs

71% Of Millennials Search Consumer Reviews Of Professional Services

Over half of all people in need of an expert service turn to online reviews.

According to online reviews stats, 59% utilized online reviews to select an attorney or a medical professional.

Young people (age 18-35) are even more inclined to work with a professional based upon online reviews. Only 19% of millennials will think about employing a legal representative without any.

Source: Thomson Reuters

83% Of All Younger Consumers Were Asked To Submit A Review Recently

Of those invited, 80% of consumers did post a review. Overall, businesses have asked 66% of all customers to submit a review on their company.

Source: Brightlocal

More Than Four Negative Reviews About A Business Or Product Might Decrease Sales By 70%

One negative review is enough for 35 percent of a website's visitors to choose not to purchase. 3 negative reviews can cost a business 59% less sales.

Obviously, they can be compensated by the sheer number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

89% Of Consumers Like To Read Reviews Using Their Smart Devices

Be it through an app or a mobile web browser, customers prefer to read reviews on their mobile devices.

Source: Statista

72 Percent Of Customers Won't Take Action Before They Read Some Reviews

No matter how appealing your marketing is, you still need consumer reviews. There's no other way around it. Clients are still willing to hear you out, however they rely on other people more.

Source: My Testimonial Engine

If It Has Negative Reviews As Well, 52% Of Customers Trust A Product More

We already discussed the negative and positive reviews and their impact on customers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are phony if all of a products reviews are favorable. Customers anticipate to see some negative reviews.

Source: Capterra

91% Of Millennials Have Faith In Online Reviews As Much As Friends And Family

Online review statistics put customers' reviews as the most credible source of recommendations. Online reviews usually carry the same weight as guidance from family and friends.

Source: Brightlocal

70% Of Consumers Need To Check Out At Least 4 Reviews Before They Can Rely On A Business

Four reviews may be too few. Most people check out many more reviews to get a better idea of how business is really doing. Don't depend upon that statistic alone.

Source: Brightlocal

Most Local Businesses Have An Average Of 39 Google Reviews

Individuals like to share their experience after they've gone to a vendor. Online review trends show individuals prefer to comment if they had a favorable experience, rather than a unfavorable or mediocre one.

Source: Brightlocal