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Favorable Reviews Motivate 68 Percent Of Consumers To Choose A Local Business
Considering that the huge majority of consumers check out reviews, you would want yours to be enticing to new clients, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
71% Of Millennials Browse Customer Reviews Of Professional Services
More than half of all people in need of a professional service turn to online reviews.
According to online reviews stats, 59% utilized online reviews to pick a lawyer or a doctor.
Younger people (age 18-35) are even more inclined to employ an expert based upon online reviews. Only 19% of millennials will consider employing a lawyer without any.
Source: Thomson Reuters
Online Product Reviews About An Item Can Improve Its Conversion Rate By A Whopping 270%
User review statistics show the purchase possibility for a product with 5 reviews is 270 percent higher than the same item without reviews.
Source: Spiegel Research Center
91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee
The 86% of companies doubt the integrity of online reviews. Nevertheless, they understand the huge effect user rankings have on their business. Undesirable client or staff member reviews can affect 90% of job seekers.
Source: Career Arc
A Solitary Business Review Can Lift Its Conversions By 10%
Online review stats reveal user-generated content can do miracles in regards to conversions.
A single review can have a huge impact on your business.
A hundred reviews can raise your conversion rates by as much as 37%. Two hundred can provide an astonishing 44% increase.
Source: RevLocal
89% Of Clients Want To Read Reviews Using Their Smart Devices
Be it by means of an app or a mobile internet browser, folks prefer to read reviews on their mobile phones.
Source: Statista
64 Percent Of Americans Agree That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017
30% of consumers who check out client reviews, concur that it increases their purchasing confidence.
Companies use the reviews to improve their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Business
The star ranking is the first thing consumers see. Still, users pay attention to other factors too, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of American consumers.
Source: Statista
Online Reviews Affect 67.7% Of Consumer Purchasing Decisions
More than two-thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
When Buying Home Electronic Devices, 88% Of Americans Declared That Product Reviews Were The Most Influential Factor
Stats reveal that reviews were more beneficial than TV ads at 37%, social networks at 23% and display ads at 49%.
Source: Statista
More Than 4 Negative Reviews About A Company Or Service May Reduce Sales By 70%
One negative review suffices for 35% of a website's visitors to choose not to buy. Three negative reviews can cost a business 59% less sales.
Obviously, they can be compensated by the large number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
89% Of Customers Browse A Companies Feedback To Reviews
Not only do many customers check out the review replies, 30% of them value them highly. Practically 96% read the reactions to their own reviews.
Source: Brightlocal
70% Of Consumers Choose To Learn About A Business Through Short Articles And Reviews, Rather Than Ads
Ads are all well and good, however it's worth attempting a different approach too. Reviews are without a doubt the best way to discover the truth about a product or service.
Source: Statuslabs
Google Accounts For 57.5 Percent Of All Reviews All Over The World
Google is the clear winner as far as circulation goes, however they are not the only ones in the game.
These the online reviews distribution rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers