Only 6% Of Consumers Don't Trust Client Reviews At All

According to client review data, a whopping 19 percent of consumers always rely on online reviews and never ever a make a purchase without checking out reviews.

Source: Statista

53 Percent Of Americans Consider Item Reviews And Ratings As The Most Essential Part Of The Online Shopping Experience In 2018.

Today's consumers are smart and desire the best bang for their buck. It's no wonder that they consider checking out reviews as a huge part of the purchasing decision.

Source: Statista

Consumers Checking Out Reviews On A Mobile Phone Are 127 Percent Most Likely To Purchase Than Desktop Users

Mobile users choose to get things done quicker. For that reason, purchasing decisions are made quickly.

Online reviews are undoubtedly convincing, yet marketers haven't necessarily come to value the power of them.

Source: Martech Zone

74 Percent Of Local Businesses Have At Least One Google Review

One review is far from adequate to improve your website's SERP ranking.

Looking at online rankings data, we found out that a business needs to have a minimum of 40 reviews before customers "Award" it with a star.

Source: Brightlocal

83 Percent Of Consumers Don't Trust Advertising

The standard channels to reach customers aren't as influential as they utilized to be. A lot of users who no longer trust advertisements pick to focus on consumers' recommendations online.

Source: Statuslabs

Many Local Businesses Have An Average Of 39 Google Reviews

People like to share their experience after they have gone to a vendor. Online review trends reveal people choose to comment if they had a favorable experience, instead of a unfavorable or average one.

Source: Brightlocal

Majority Of Consumers Won't Use An Organisation If It Has Less Than A 4 Star Rating

This stat is one of numerous that illustrate the importance of online ratings. Now that news of consumer satisfaction travels this quick, keeping your customers delighted is more important than ever.

57 percent of customers have actually looked for business with more than four stars in 2018, which is up from 48 percent in 2017.

11% looked only for companies with a perfect five star score.

Source: Brightlocal

Customers Might Invest 31 Percent More With A Business That Has Fantastic Reviews

Take note of this fact. The better other users describe your services or product, the more money you can charge and customer review stats reveal to us exactly how much more.

Source: Martech Zone

95% Of Dissatisfied Customers Will Go Back To A Business If A Business Makes An Effort To Solve Issues Quickly And Efficiently

Consumers do not expect you to be perfect. They do expect you to remedy things when they go wrong. If there is nothing else a business can do to fix a problem, a simple coupon can say "We're sorry" in a more appealing way.

Source: SocialMediaToday

A One Star Boost In Ranking Can Result In A 5% To 9% Boost In Business Profits

Businesses that treat consumers fairly normally succeed, review sites help make sure of that.

Source: Statuslabs

The Majority Of Customers Aged 25-34 Published Reviews

According to Statista, the more youthful generations are clearly the more vocal ones.

Source: Statista

Just 44 Percent Of Local Businesses Have Claimed Their Google My Business Listing

That's 56 percent of your competitors that aren't making the most of their listing.

While business listings on the major review platforms are free, a remarkably low number of companies in fact make use of them.

Although we now understand why client reviews are so effective, the majority of businesses apparently do not.

Source: LsaInsider

91 Percent Of Millennials Trust Online Reviews As Much As Loved Ones

Online review stats position consumers' reviews as the most reliable source of recommendations. Online reviews usually carry the very same weight as guidance from friends and family.

Source: Brightlocal

49% Of Customers Consider The Quantity Of Online Reviews As A Necessary Consideration Of Their Purchasing Decision

Customers value not just the quality or nature of the reviews, however they consider their number and recency too.

The share of consumers, who focus on the variety of reviews is currently at 46%.

Source: Brightlocal

Reviews Are The Third Most Influential Ranking Aspect For Google's Local 3 Pack

Review signals (amount, variety, etc.) represent 15.44% of Google's algorithm for local ranking.

Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

Software Reviews Impact Over 98 Percent Of All Buyers

18% of software purchasers consider reviews to be an important factor in the purchase procedure. Software reviews have no effect whatsoever on only 2 percent of customers. Two-thirds of them read more than 6 reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

90 Percent Of Individuals Need Less Than 10 Reviews To Form A Viewpoint About A Business

You know what individuals say about impressions, right?

Users get their impression of your businesses through reviews. Normally through less than 10 of them.

If you do not have reviews on your website, think about asking your visitors to write one.

Source: Martech Zone