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91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee
The 86% of companies doubt the integrity of online reviews. Nonetheless, they recognize the massive effect user scores have on their business. Undesirable client or employee reviews can affect 90% of job seekers.
Source: Career Arc
30% Of Customers Feel Positive About A Business Which Answers Online Reviews
Keeping in touch with your customers establishes trust. Even something easy like responding to their comments and reviews can make them feel valued.
As you may expect, clients who feel this way are happy to invest more cash with a business.
Source: Statuslabs
83% Of Consumers Don't Rely On Advertising
The conventional channels to reach clients aren't as influential as they utilized to be. A lot of users who no longer trust advertisements pick to pay attention to clients' recommendations online.
Source: Statuslabs
If A Company Manages To Fix Issues Quickly And Effectively, 95% Of Dissatisfied Clients Will Return To A Company
Customers do not expect you to be perfect. They do expect you to remedy things when they go wrong. If there is absolutely nothing else a company can do to fix an issue, a simple coupon can say "We're sorry" in a more appealing way.
Source: SocialMediaToday
Reviews Shared On Twitter Can Increase Revenues By 6.46%
Online review data reveal that reviews shared on Twitter, do more to increase sales than those on any other social media platform.
Source: Yotpo
63.6% Of Customers Visit Google To Check For Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) behind.
When it comes to trust, these online review statistics show the basic appeal of a website can just go so far.
Source: Review Trackers
Over Half Of Shoppers Aged 25-34 Gave Reviews
According to Statista, the younger generations are plainly the more opinionated ones.
Source: Statista
77% Of Individuals Don't Trust Reviews That Are Older Than Three Months
Consumers don't care how good your service or product was in the past. Because they are fresh and relevant, is part of why online reviews matter.
Consumers understand businesses lose their touch all the time, which is why most of them regard older reviews unimportant.
It is for this reason that companies should to be constantly asking for reviews.
Source: Statuslabs
If It Has Negative Reviews As Well, 52% Of Consumers Trust A Product More
We already touched upon the positive and negative reviews and their effect on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that perhaps the reviews are fake. Customers expect to see some negative reviews.
Source: Capterra
88% Of Executives Consider Reputation Risk As A Leading Business Concern
Reputation management statistics indicate a business's reputation doesn't affect simply the customers. Prospective employees also look at scores and take a look at reviews.
Source: Deloitte
Unfavorable Reviews Can Improve Conversion By As Much As 85%
It sounds crazy, but negative reviews can be a positive driver for users to devote more time on your website. According to online review data, individuals spend more than 5 times as long on a site when they read negative reviews.
More than two-thirds of users trust reviews more when there are a mix of positives and negatives. An overwhelming 95 percent suspect censorship or faked reviews if there aren't any negative ones.
Source: Reevoo
A One Star Increase In Score Can Result In A 5% To 9% Boost In Business Earnings
Businesses that treat clients fairly normally flourish, review websites help make sure of that.
Source: Statuslabs
60% Of Consumers Refer To Blog And Social Network Reviews On Their Cell Phones Before Shopping
In-store purchasing is affected significantly by blogs and reviews on social networks. With men being twice as likely to be affected than women.
Reviews and score data reveal individuals value the opinion of peers more than any other content.
Source: Collective Bias
89% Of Individuals Like To Read Reviews Using Their Mobile Devices
Be it via an app or a mobile web browser, everyday people prefer to read reviews on their mobile phones.
Source: Statista
Almost All Customers, Who Utilize Online Reviews, Read Them Early In The Buying Process
Let's say you want to buy a brand-new automobile and there are a number of models which fit your criteria. How do you select the best one for you? Well, you read the reviews.
With the help of other people, you manage to choose one that works for you. That's how positive reviews convert consumers into consumers.
Source: Consumer Affairs
15% Of Customers Do Not Trust Businesses Without Online Reviews
No trust suggests no interactions. 15% of potential clients will not even think about working with a business they can't discover viewpoints about.
Source: Statuslabs