A Lot Of Local Businesses Have An Average Of 39 Google Reviews

Individuals like to share their experience after they've gone to a supplier. Online review trends show people prefer to comment if they had a favorable experience, instead of a unfavorable or average one.

Source: Brightlocal

95 Percent Of Travelers Read Online Reviews Prior To Booking Travel Services

Leisure and business tourists alike check out reviews to form a viewpoint. Business tourists read an average of 5 reviews vs. 6-7 for leisure tourists. 59percent of all travelers report that they check out reviews 'always' or 'extremely frequently'.

Source: Trust You

70 Percent Of Customers Prefer To Find Out About A Business By Means Of Reviews And Posts, Rather Than Ads

Ads are all well and good, however it's worth attempting a different approach as well. Reviews are by far the best way to discover the truth about a product or service.

Source: Statuslabs

52% Of Customers Trust A Product More If It Has Negative Reviews As Well

We already discussed the positive and negative reviews and their result on consumers. However, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are favorable. Customers expect to see some unfavorable reviews.

Source: Capterra

64 Percent Of Americans Concur That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017

30% of consumers who check out consumer reviews, concur that it increases their buying confidence.

Companies use the reviews to improve their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

People Checking Out Reviews On A Mobile Phone Are 127% Most Likely To Purchase Than Desktop Users

Mobile users prefer to get things done much faster. Therefore, buying choices are made rapidly.

Online reviews are clearly convincing, yet marketers haven't always come to value the power of them.

Source: Martech Zone

90 Percent Of Individuals Need Less Than 10 Reviews To Form An Opinion About A Business

You know what individuals state about first impressions, right?

Users get their first impression of your businesses through reviews. Typically through less than 10 of them.

Think about asking your visitors to write one if you do not have reviews on your site.

Source: Martech Zone

53 Percent Of Americans Consider Product Reviews And Ratings As The Most Vital Part Of Online Shopping.

Today's buyers are smart and desire the best bang for their dollar. It's not surprising that that they consider checking out reviews as a big part of the buying decision.

Source: Statista

Since They Want To Buy A Product Or A Service And Want To Get The Facts About The Businesses Products And Services, 82 Percent Of Customers Go To Review Websites.

Review websites are locations that people go to get the truth about a business, product or service . Because they have already formed a purchase decision, users come. The bulk of them (89%) purchase within a week of their visit. And 29% do so in 24 hours.

Source: RevLocal

Facebook Reviews Impact More Than 50% Of Consumers' Purchasing Decisions

Facebook is currently the most popular social media which can likewise affect our buying preferences.

According to social media reviews data, Facebook affects the majority of users' purchase choices.

If it has favorable reviews, Facebook reviews statistics expose that 4 out of five users are likely to trust a local business.

Source: RevLocal

70 Percent Of Consumers Need To Read A Minimum Of 4 Reviews Before They Can Rely On A Business

4 reviews may be too few. The majority of people check out much more reviews to get an idea of how business is really doing. Do not depend on that figure alone.

Source: Brightlocal

83% Of All Younger Buyers Were Asked To Submit A Review Recently

Of those asked, 80% of consumers did leave a review. Overall, businesses have asked 66% of all customers to give a review on their company.

Source: Brightlocal

63.6 Percent Of Consumers Visit Google To Check For Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the bottom of the list.

These online review statistics reveal the basic popularity of a website can just go so far when it concerns trust.

Source: Review Trackers

Reviews Are The 3rd Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (quantity, variety, and so on) represent 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

74 Percent Of Regional Businesses Have At Least 1 Google Review

One review is far from sufficient to enhance your website's SERP ranking.

Looking at online rankings statistics, we learnt that a business needs to have approximately 40 reviews before clients "Award" it with a star.

Source: Brightlocal

Only 44 Percent Of Local Companies Have Actually Claimed Their Google My Business Listing

That's 56% of your competitors that aren't taking advantage of their listing.

While business listings on the significant review platforms are complimentary, a surprisingly low number of companies in fact use them.

Although we now know why client reviews are so powerful, a lot of businesses apparently don't.

Source: LsaInsider

86% Of Consumers Would Consider Writing A Review For A Business

Your customers are your most valuable resource, and it's not only because of the money they invest at your business. If you give them a good experience, they will want to share it.

Source: Brightlocal

If It Has Less Than A 4 Star Ranking, More Than Half Of Customers Will Not Use A Business

This stat is among numerous that highlight the value of online ratings. Now that news of consumer fulfillment travels this quick, keeping your clients pleased is more important than ever.

57 percent of customers have actually searched for companies with more than four stars in 2018, which is up from 48% in 2017.

11 percent looked just for businesses with a perfect five star score.

Source: Brightlocal