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88% Of Executives View Reputation Risk As A Leading Business Issue
Reputation management statistics suggest a company's reputation does not affect just the clients. Prospective employees likewise look at ratings and take a look at reviews.
Source: Deloitte
Only 44 Percent Of Local Companies Have Actually Claimed Their Google My Business Listing
That's 56 percent of your competition that aren't benefiting from their listing.
While business listings on the major review platforms are free, a remarkably low number of companies in fact utilize them.
Although we now know why customer reviews are so effective, the majority of businesses apparently don't.
Source: LsaInsider
53% Of Consumers Anticipate Companies To Respond Within A Week To Unfavorable Reviews
Online review statistics reveal that 63% of customer reviews go on without a reply. That's regrettable, since those businesses are losing clients that way.
Source: Review Trackers
Many Popular Items Have A Typical Rating Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star rankings are suspicious. That's why it is unnatural to get perfect 5 star scores.
According to consumer rating stats, conversion rates begin to decrease as ratings rise above 4.7.
Source: Spiegel Research Center
Clients Could Spend 31% More With A Business That Has Terrific Reviews
Focus on this fact. The more detailed other users describe your services or product, the more cash you can charge and consumer review statistics reveal to us precisely just how much more.
Source: Martech Zone
89% Of Clients Review A Businesses Responses To Reviews
Not only do the majority of consumers read the review replies, 30% of them value them highly. Almost 96% read the responses to their own reviews.
Source: Brightlocal
Favorable Reviews Encourage 68% Of Customers To Use A Local Business
Since the large majority of consumers read reviews, you'd want yours to be appealing to brand-new clients? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
15 Percent Of Customers Do Not Trust Businesses Without Online Reviews
No trust indicates no interactions. 15 percent of possible clients will not even think about doing business with a business they can't find viewpoints about.
Source: Statuslabs
60 Percent Of Customers Refer To Blog And Social Network Reviews On Their Mobile Phones Prior To Shopping
In-store purchasing is affected considerably by blogs and reviews on social networks. With men being twice as likely to be influenced than ladies.
Reviews and score statistics show individuals value the viewpoint of peers more than any other content.
Source: Collective Bias
Reviews Published On Twitter Can Improve Revenues By 6.46%
Online review data reveal that reviews shared on Twitter, do more to increase sales than those on any other social network.
Source: Yotpo
More Than 4 Negative Reviews About A Business Or Service May Reduce Sales By 70%
One negative review suffices for 35 percent of a site's visitors to choose not to buy. Three negative reviews can cost a business 59 percent fewer sales.
Naturally, they can be compensated by the sheer variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone