Reviews Are The Most Important Part Of The Purchase Choice For Over 90% Of USA Consumers

24% of US shoppers consider reviews as 'incredibly influential'.

To highlight the value of online reviews and rankings, did you understand that 81 percent of customers will pay more for a product with reviews and those very same clients are likewise willing to accept slower shipping times for such items.

Source: Turntonetworks

A Single Business Review Can Lift Its Conversions By 10%

Online review statistics reveal user-generated material can do miracles in terms of conversions.

A single review can have a massive effect on your business.

A hundred reviews can increase your conversion rates by as much as 37%. Two hundred can offer an astonishing 44% increase.

Source: RevLocal

Facebook Reviews Affect More Than 50% Of Consumers' Purchasing Decisions

Facebook is currently the most popular social media which can also influence our buying decisions.

According to social reviews stats, Facebook impacts more than half of users' purchase choices.

Facebook reviews statistics expose that 4 out of 5 users are more likely to trust a local business if it has favorable reviews.

Source: RevLocal

49 Percent Of Customers Consider The Number Of Online Reviews As A Necessary Consideration Of Their Purchasing Decision

Consumers value not just the quality or nature of the reviews, but they consider their quantity and recency as well.

The share of consumers, who focus on the variety of reviews is presently at 46 percent.

Source: Brightlocal

67% Of Consumers Admit Reviews Are A "Very Important" Factor When Choosing A Solution Provider

When customers have to pick a service provider, reviews have a huge effect on their decision.

Source: DemandGenReport

Almost All Customers, Who Utilize Online Reviews, Read Them Early On In The Buying Process

Let's say you want to purchase a new car and there are several models which fit your criteria. How do you select the very best one for you? Well, you read online reviews.

With the help of other customers, you manage to choose a model that works for you. That's how favorable reviews transform consumers into consumers.

Source: Consumer Affairs

Reviews Are The 3rd Most Influential Ranking Aspect For Google's Local 3 Pack

Review signals (quantity, variety, etc.) represent 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

A One Star Boost In Score Can Lead To A 5% To 9% Increase In Business Income

Businesses that treat clients honorably normally flourish, review websites help ensure of that.

Source: Statuslabs

Google Accounts For 57.5 Percent Of All Reviews Across The World

As can be anticipated, Google remains in the lead, followed by Facebook, TripAdvisor and others.

These are the online reviews circulation rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

89% Of Buyers Like To Read Reviews On Their Mobile Phones

Be it via an app or a mobile web browser, clients choose to read reviews on their smart phones.

Source: Statista

88% Of Executives Consider Reputation Risk As A Leading Business Concern

Reputation management statistics suggest a company's reputation doesn't affect just the customers. Prospective employees also look at rankings and take a look at reviews.

Source: Deloitte

70% Of Consumers Choose To Find Out About A Business By Means Of Reviews And Posts, Rather Than Ads

Ads are all well and good, however it deserves trying a different approach also. Reviews are without a doubt the best way to discover the truth about a service or product.

Source: Statuslabs

70% Of Consumers Need To Read A Minimum Of Four Reviews Before They Can Rely On A Business

4 reviews may be too few. Many people check out many more reviews to get a clear view of how business is really doing. Do not depend on that fact alone.

Source: Brightlocal

53 Percent Of Americans Consider Item Reviews And Ratings As The Most Crucial Part Of Online Shopping.

Today's shoppers are smart and want the very best bang for their dollar. It's no wonder that they consider checking out reviews as a big part of the buying decision.

Source: Statista

More Than Four Negative Reviews About A Company Or Service May Reduce Sales By 70 Percent

One negative review is enough for 35% of a site's visitors to choose not to buy. 3 negative reviews can cost a business 59 percent fewer sales.

Naturally, they can be compensated by the sheer variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Software Reviews Influence Over 98% Of All Buyers

18 percent of software application buyers consider reviews to be a necessary factor in the purchase procedure. Software reviews have no impact whatsoever on only 2% of customers. Two-thirds of them read more than six reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra

90% Of Individuals Require Less Than 10 Reviews To Form An Opinion About A Business

You know what people say about first impressions?

Users get their first impression of your businesses through reviews. Normally through less than 10 of them.

Consider asking your visitors to compose one if you do not have reviews on your site.

Source: Martech Zone