53% Of Americans Consider Product Reviews And Scores As The Most Essential Part Of The Online Shopping Experience In 2018.

Today's consumers are wary and want the best bang for their dollar. It's no surprise that they consider reading reviews as a big part of the buying decision.

Source: Statista

71% Of Millennials Search Consumer Reviews Of Professional Services

Over half of all individuals in need of an expert service rely on online reviews.

According to online reviews stats, 59% utilized online reviews to select a physician or a legal representative.

Young people (age 18-35) are a lot more inclined to hire an expert based upon online reviews. Just 19% of millennials will think about hiring a lawyer without any.

Source: Thomson Reuters

Negative Reviews Can Improve Conversion By As Much As 85%

It sounds insane, but negative reviews can be a positive driver for users to devote more time on your site. According to online review data, individuals devote more than 5 times as long on a site when they read negative reviews.

When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. If there aren't any unfavorable ones, a frustrating 95 percent suspect censorship or fabricated reviews.

Source: Reevoo

89% Of Customers Read A Businesses Responses To Reviews

Not only do many individuals check out the review replies, 30% of them value them highly. Almost 96% read the reactions to their own reviews.

Source: Brightlocal

63.6% Of Consumers Check Out Google To Read Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the bottom of the list.

When it comes to trust, these online review stats reveal the basic popularity of a site can just go so far.

Source: Review Trackers

91 Percent Of Millennials Depend On Online Reviews As Much As Loved Ones

Online review statistics place consumers' reviews as the most credible source of recommendations. Online reviews usually carry the exact same weight as advice from family and friends.

Source: Brightlocal

More Than 4 Negative Reviews About A Company Or Service May Reduce Sales By 70%

One negative review suffices for 35% of a website's visitors to decide not to buy. Three negative reviews can cost a business 59 percent less sales.

Of course, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

53% Of Customers Expect Companies To Reply Within A Week To Unfavorable Reviews

Online review statistics clarify that 63% of client reviews stay without a reply. That's regrettable, due to the fact that those companies are losing consumers that way.

Source: Review Trackers

If It Has Less Than A 4 Star Ranking, More Than Half Of Consumers Won't Utilize A Service

This stat is one of numerous that show the importance of online rankings. Now that news of customer complete satisfaction travels this fast, keeping your customers happy is more important than ever.

57 percent of consumers have actually looked for business with more than four stars in 2018, which is up from 48% in 2017.

Moreover, 11 percent looked just for organizations with a perfect five star ranking.

Source: Brightlocal

Consumer Reviews On Items Are Relied On Practically 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. People trust other individuals opinions before they ever trust what the maker says. The reason, producers' descriptions are basically ads.

Source: Martech Zone

67% Of Customers Admit Reviews Are A "Very Crucial" Factor When Picking A Solution Provider

When consumers need to select a solution provider, reviews have a massive impact on their decision.

Source: DemandGenReport

Facebook Reviews Impact More Than 50 Percent Of Consumers' Purchasing Decisions

Facebook is presently the most popular social network which can likewise influence our purchasing preferences.

According to social reviews data, Facebook impacts over half of users' purchase decisions.

Facebook reviews statistics reveal that 4 out of five users are most likely to rely on a local business if it has favorable reviews.

Source: RevLocal

72% Of Consumers Will Not Take Action Unless They Read Some Reviews

No matter how attractive your marketing is, you still require client reviews. There is no way around it. Customers are still going to hear you out, however they rely on other individuals more.

Source: My Testimonial Engine

64 Percent Of Americans Concur That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017

30% of customers who check out consumer reviews, agree that it increases their buying confidence.

Companies use the reviews to improve their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Google Represents 57.5 Percent Of All Reviews Across The Globe

Google is in the lead here, followed by Facebook as a distant second.

Here's the online reviews distribution rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

70 Percent Of Consumers Prefer To Find Out About A Business Via Reviews And Articles, Rather Than Advertisements

Advertisements are all well and good, but it's worth trying a different approach too. Reviews are by far the very best method to discover the truth about a service or product.

Source: Statuslabs

Consumers Could Spend 31% More With A Business That Has Fantastic Reviews

Focus on this fact. The more detailed other users describe your product and services, the more money you can charge and consumer review stats reveal to us precisely how much more.

Source: Martech Zone