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95% Of Travelers Check Out Online Reviews Prior To Booking Travel Services
Leisure and business tourists alike check out reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure travelers. 59% of all tourists report that they check out reviews 'constantly' or 'very frequently'.
Source: Trust You
77% Of Consumers Don't Rely On Reviews That Are Older Than Three Months
Consumers don't care how excellent your product or service was in the past. Due to the fact that they are relevant and fresh, is part of why online reviews matter.
Consumers know businesses lose their touch all the time, which is why the majority of them consider older reviews unimportant.
It is for this reason that businesses ought to be constantly asking for reviews.
Source: Statuslabs
Favorable Reviews Motivate 68 Percent Of Customers To Use Local Businesses
Since the vast bulk of customers check out reviews, you'd want yours to be appealing to new consumers? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
67% Of Consumers Admit Reviews Are A "Very Crucial" Factor When Selecting A Solution Provider
Reviews have a massive effect on their decision when customers have to select a solution provider.
Source: DemandGenReport
Reviews Shared On Twitter Can Help Increase Revenues By 6.46 Percent
Online review data show that reviews shared on Twitter, do more to increase sales than those on any other social media platform.
Source: Yotpo
Almost All Customers, Who Utilize Online Reviews, Read Them Early On In The Purchasing Process
Let's say you wish to buy a new automobile and there are numerous models which fit your requirements. How do you select the best one for you? Well, you read the reviews.
With the help of other people, you quickly pick a model that works for you. That's how favorable reviews convert consumers into customers.
Source: Consumer Affairs
United States Shoppers Consider "Product Performance" To Be The Most Helpful Info In Product Reviews
When individuals read reviews, they concentrate on various elements of the shopping experience. However according to online review statistics, 60% of them are most interested in the item's performance.
Client satisfaction, product quality and quality over time are the next few considerations for more than 50% of US clients.
Source: Statista
Online Reviews Impact 67.7% Of Customer Purchasing Decisions
More than 2 thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
Online Product Reviews About An Item Can Increase Its Conversion Rate By A Staggering 270%
User review stats show the purchase likelihood for an item with 5 reviews is 270% higher than the same item without reviews.
Source: Spiegel Research Center
63.6 Percent Of Customers Go To Google To Check For Reviews Of A Business
Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) last.
When it comes to trust, these online review stats reveal the basic appeal of a website can just go so far.
Source: Review Trackers
98% Of Yelp's Site Visitors Purchased From A Business They Discovered On The Site
Usually, 142 million consumers visit Yelp each month. This is as great a time as any if you haven't claimed your complimentary Yelp business page.
Source: RevLocal