The Typical Review Length Has Gotten 65% Much Shorter Since 2010

These days reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is equivalent to that of a twitter tweet.

Source: Review Trackers

Just 44% Of Local Companies Have Claimed Their Google My Business Listing

That's 56 percent of your competitors that aren't making the most of their listing.

While business listings on the major review platforms are free, a surprisingly low number of companies in fact make use of them.

Although we now know why client reviews are so powerful, many businesses obviously do not.

Source: LsaInsider

One-half Of All Millennial's "Constantly" Check Out Online Reviews For Companies

More youthful people know the worth of being informed. User-generated material has an indisputable impact on consumers.

If businesses stop to consider the power of consumer reviews over millennials, they will understand what they've been missing out on. Older individuals are different though, only 6% of people aged 55 or older read reviews.

Source: Brightlocal

When Buying Home Electronics, 88% Of Americans Declared That Product Reviews Were The Most Prominent Aspect

Data reveal that reviews were more successful than TV advertisements at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

83% Of All Younger Clients Were Asked To Post A Review Recently

Of those asked, 80% of clients did post a review. In general, companies have asked 66% of all consumers to submit a review on their business.

Source: Brightlocal

77% Of Clients Don't Trust Reviews That Are Older Than Three Months

Consumers don't care how great your service or product was in the past. Part of why online reviews matter is because they are relevant and fresh.

Consumers understand businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.

It is for this reason that companies should to be continuously requesting reviews.

Source: Statuslabs

30% Of Clients Feel Positive About A Business Which Reacts To Online Reviews

Communicating with your customers establishes trust. Even something as basic as reacting to their reviews and comments can make them feel appreciated.

As you may expect, clients who feel this way are ready to invest more cash with a company.

Source: Statuslabs

53% Of Customers Anticipate Companies To Answer Back Within A Week To Unfavorable Reviews

Online review statistics prove that 63% of customer reviews go on without a reply. That's regrettable, since those businesses are losing customers that way.

Source: Review Trackers

Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of United States Customers

24% of US consumers consider reviews as 'exceptionally influential'.

To illustrate the value of online reviews and scores, did you understand that 81 percent of consumers will pay more for an item with reviews and those very same clients are also going to accept slower shipping times for such products.

Source: Turntonetworks

Customer Reviews On Products Are Relied On Nearly 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other individuals viewpoints before they ever trust what the maker states. The reason, makers' descriptions are basically advertisements.

Source: Martech Zone

82% Of Customers Visit Review Websites Due To The Fact That They Wish To Buy A Service Or A Product And Want To Get The Truth About Business Product Or Services.

Review websites are locations that customers go to get the truth about a item, service or business . Users come since they have actually already formed a buying decision. The majority of them (89 percent) buy within a week of their visit. And 29 percent do so within 24 hours.

Source: RevLocal

Online Item Reviews About A Product Can Amplify Its Conversion Rate By More Than 270%

User review statistics reveal the purchase possibility for an item with five reviews is 270 percent higher than the exact same item without reviews.

Source: Spiegel Research Center

If It Has Unfavorable Reviews As Well, 52% Of Customers Trust A Product More

We already touched upon the positive and negative reviews and their effect on consumers. However, all products have their faults, it raises red flags that maybe the reviews are fake if all of a products reviews are favorable. Consumers expect to see some unfavorable reviews.

Source: Capterra

15 Percent Of Customers Do Not Trust Businesses Without Online Reviews

No trust implies no interactions. 15% of prospective clients will not even consider working with a business they can't find viewpoints about.

Source: Statuslabs

74% Of Regional Companies Have At Least 1 Google Review

One review is far from enough to enhance your site's SERP ranking.

Taking a look at online rankings statistics, we discovered that a company requires to have a minimum of 40 reviews before consumers "Award" it with a star.

Source: Brightlocal