61% Of Local Businesses Have An Average Ranking Of 4 To 5 Stars

Typically 2 out of 3 companies have great and outstanding rankings. Just 5% of businesses have a ranking below 3 stars.

Source: Brightlocal

88% Of Executives Regard Reputation Risk As A Leading Business Concern

Reputation management statistics suggest a business's reputation doesn't impact just the clients. Prospective employees also look at ratings and read reviews.

Source: Deloitte

Negative Reviews Can Increase Conversion By As Much As 85%

It sounds crazy, but negative reviews can be a positive force for users to devote more time on your website. According to online review statistics, individuals spend more than five times as long on a site when they read negative reviews.

When there are a mix of negatives and positives, more than two-thirds of users trust reviews more. If there aren't any negative ones, an overwhelming 95% suspect censorship or fabricated reviews.

Source: Reevoo

30% Of Consumers Feel Positive About A Business Which Reacts To Online Reviews

Staying connected with your clients builds their trust. Even something as simple as responding to their reviews and comments can make them feel appreciated.

As you might expect, clients who feel this way are more willing to spend more money with a business.

Source: Statuslabs

Users Reading Reviews On A Mobile Device Are 127 Percent Most Likely To Purchase Than Desktop Users

Mobile users choose to get things done quicker. Buying decisions are made quickly.

Online reviews are certainly persuasive, yet online marketers have not always come to value the power of them.

Source: Martech Zone

83% Of All Younger Consumers Were Invited To Leave A Review Recently

Of those asked, 80% of consumers did post a review. Overall, businesses have asked 66% of all customers to leave a review on their business.

Source: Brightlocal

The Majority Of Popular Products Have An Average Score Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star ratings are suspicious. That's why it is unnatural to get perfect 5 star scores.

According to consumer rating stats, conversion rates begin to reduce as scores rise above 4.7.

Source: Spiegel Research Center

86 Percent Of Consumers Would Consider Composing A Review For A Business

Your consumers are your most important resource, and it's not just because of the money they invest at your business. They will be prepared to share it if you offer them an excellent experience.

Source: Brightlocal

70% Of Consumers Need To Read At Least 4 Reviews Before They Can Trust A Business

Four reviews may be too few. The majority of people check out many more reviews to get an idea of how the business is actually doing. Do not depend on that statistic alone.

Source: Brightlocal

70 Percent Of Customers Prefer To Find Out About A Business Via Articles And Reviews, Rather Than Advertisements

Ads are all well and good, however it's worth attempting a different approach too. Reviews are without a doubt the best method to discover the truth about a product or service.

Source: Statuslabs

98 Percent Of Yelp's Visitors Bought From A Business They Discovered On The Website

Typically, 142 million customers visit Yelp every month. This is as excellent a time as any if you have not claimed your free Yelp business page.

Source: RevLocal

77% Of Users Do Not Rely On Reviews That Are Older Than 3 Months

Clients don't care how great your service or product was in the past. Part of why online reviews matter is since they are fresh and relevant.

Consumers know businesses lose their touch all the time, which is why most of them consider older reviews irrelevant.

It is for this reason that businesses need to be continuously asking for reviews.

Source: Statuslabs

Google Represents 57.5 Percent Of All Reviews Worldwide

Google is in the lead here, followed by Facebook as a far-off second.

These the online reviews circulation rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

49 Percent Of Customers Consider The Quantity Of Online Reviews As A Vital Factor In Their Buying Decision

Consumers value not only the quality or nature of the reviews, however they consider their number and recency too.

The share of consumers, who take notice of the variety of reviews is presently at 46 percent.

Source: Brightlocal

More Than Half Of Consumers Won't Use A Service If It Has Less Than A 4 Star Score

This stat is among numerous that show the importance of online ratings. Now that news of consumer complete satisfaction travels this fast, keeping your consumers pleased is more vital than ever.

57% of consumers have looked for business with more than four stars in 2018, which is up from 48 percent in 2017.

11% looked just for organizations with an ideal five star score.

Source: Brightlocal

89% Of Clients Like To Read Reviews On Their Smart Devices

Be it via an app or a mobile browser, everyday people prefer to read reviews on their phones.

Source: Statista

Only 6% Of Customers Do Not Rely On Consumer Reviews At All

According to consumer review data, a whopping 19 percent of customers constantly trust online reviews and never ever a make a purchase without reading reviews.

Source: Statista

When Purchasing Home Electronics, 88% Of Americans Stated That Product Reviews Were The Most Influential Factor

Stats reveal that reviews were more beneficial than TV ads at 37%, social networks at 23% and display ads at 49%.

Source: Statista