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77% Of Consumers Do Not Trust Reviews That Are Older Than 3 Months
Clients don't care how great your service or product was in the past. Due to the fact that they are relevant and fresh, is part of why online reviews matter.
Consumers understand businesses lose their touch all the time, which is why most of them regard older reviews unimportant.
It is for this reason that companies ought to be constantly asking for reviews.
Source: Statuslabs
Unfavorable Reviews Can Boost Conversion By Up To 85%
It sounds crazy, but negative reviews can be a positive driver for users to spend more time on your website. According to online review statistics, individuals devote more than five times as long on a site when they read negative reviews.
More than two-thirds of users trust reviews more when there are a mix of negatives and positives. An overwhelming 95 percent suspect censorship or faked reviews if there aren't any unfavorable ones.
Source: Reevoo
73 Percent Of Consumers Believe Customer Reviews Are More Vital Than Star And Number Ratings
Online review data make it clear people aren't pleased with ratings alone.
Customer reviews make the statistics appear more genuine which is what the prospective clients are searching for. Practically a 3rd of consumers state composed reviews are the only function that makes them believe the websites' reviews are appropriate and beneficial.
Source: Fan and Fuel
When Purchasing Home Electronics, 88% Of Americans Reported That Product Reviews Were The Most Influential Aspect
Data reveal that reviews were more effective than Television ads at 37%, social media at 23% and display ads at 49%.
Source: Statista
Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process
Let's say you want to purchase a new automobile and there are numerous models which fit your criteria. How do you choose the best one for you? Well, you read reviews.
With the help of other customers, you quickly choose a model that works for you. That's how positive reviews transform consumers into consumers.
Source: Consumer Affairs
67% Of Consumers Claim That Reviews Are A "Very Important" Factor When Choosing A Service Provider
When clients need to choose a service provider, reviews have a huge influence on their decision.
Source: DemandGenReport
90% Of Consumers Need Less Than 10 Reviews To Form An Opinion About A Business
You know what people say about impressions, right?
Users get their first impression of your businesses through reviews. Normally through less than 10 of them.
Consider asking your visitors to compose one if you do not have reviews on your site.
Source: Martech Zone
Customer Reviews On Items Are Relied On Practically 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other individuals viewpoints before they ever trust what the producer says. The reason, manufacturers' descriptions are essentially advertisements.
Source: Martech Zone
One-half Of All Millennial's "Always" Check Out Online Reviews For Companies
More youthful people know the value of being informed. User-generated content has an unassailable impact on customers.
If businesses think of the power of consumer reviews over millennials, they will realize what they've been missing out on. Older people are different though, only 6% of individuals aged 55 or older read reviews.
Source: Brightlocal
Over Half Of Customers Aged 25-34 Published Reviews
According to Statista, the younger generations are clearly the more opinionated ones.
Source: Statista
53% Of Customers Anticipate Companies To Respond Within A Week To Unfavorable Reviews
Online review stats show that 63% of customer reviews remain without a reaction. That's too bad, because those businesses are losing customers that way.
Source: Review Trackers