If They Were Asked, 77% Of Clients Would Give A Review

More than a 35% would do it to educate others about their customer experience and 24% would probably direct their review to the company itself.

Over a 26% would want to give a review to assist other people with their decision making process.

Source: Podium

More Than Four Negative Reviews About A Company Or Service May Decrease Sales By 70%

One negative review suffices for 35% of a website's visitors to decide not to purchase. 3 negative reviews can cost a business 59 percent fewer sales.

Of course, they can be compensated by the large variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Reviews Posted On Twitter Can Grow Online Sales By 6.46%

Online review stats show that reviews shared on Twitter, do more to grow sales than those on any other social media platform.

Source: Yotpo

A One Star Increase In Ranking Can Cause A 5% To 9% Increase In Business Earnings

Businesses that treat consumers honorably generally prosper, review websites help ensure of that.

Source: Statuslabs

Only 6% Of Customers Don't Rely On Consumer Reviews At All

According to customer review data, a massive 19 percent of consumers always rely on online reviews and never a make a purchase without checking out reviews.

Source: Statista

Google Accounts For 57.5% Of All Reviews Globally

Google is the clear winner as far as distribution goes, however they are not the only ones in the game.

These the online reviews distribution rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

52% Of Customers Trust A Product More If It Has Negative Reviews Also

We already discussed the positive and negative reviews and their effect on consumers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are fake. People expect to see some negative reviews.

Source: Capterra

30% Of Consumers Feel Comfortable With A Business Which Answers Online Reviews

Staying connected with your consumers establishes trust. Even something as simple as responding to their reviews and remarks can make them feel appreciated.

As you may anticipate, customers who feel this way are ready to spend more money with a business.

Source: Statuslabs

More Than Half Of Shoppers Aged 25-34 Posted Reviews

According to Statista, the younger generations are plainly the more opinionated ones.

Source: Statista

Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of USA Consumers

24% of US consumers consider reviews as 'exceptionally influential'.

To highlight the value of online reviews and scores, did you know that 81% of customers will pay more for a product with reviews and those exact same customers are also going to accept slower shipping times for such items.

Source: Turntonetworks

Customers Reading Reviews On A Mobile Device Are 127% More Likely To Buy Than Desktop Users

Mobile users choose to get things done quicker. For that reason, purchasing choices are made quickly.

Online reviews are obviously convincing, yet online marketers haven't always come to value the power of them.

Source: Martech Zone

64% Of Americans Concur That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017

30 percent of consumers who check out customer reviews, agree that it increases their buying confidence.

Organizations use the reviews to improve their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista