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Only 6% Of Consumers Don't Trust Customer Reviews At All
According to client review data, a massive 19% of customers always rely on online reviews and never ever a make a purchase without checking out reviews initially.
Source: Statista
30% Of Customers Feel Positive About A Business Which Reacts To Online Reviews
Staying connected with your consumers establishes trust. Even something easy like responding to their comments and reviews can make them feel appreciated.
As you may anticipate, clients who feel this way are happy to spend more cash with a company.
Source: Statuslabs
60 Percent Of Consumers Check Out Blog And Social Network Reviews On Their Mobile Phones Prior To Shopping
In-store shopping is affected significantly by blogs and reviews on social networks. With males being twice as likely to be influenced than women.
Reviews and ranking data reveal individuals value the opinion of peers more than any other material.
Source: Collective Bias
A One Star Boost In Score Can Cause A 5% To 9% Boost In Business Revenue
Businesses that treat clients well typically flourish, review websites help make sure of that.
Source: Statuslabs
Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process
Let's say you want to purchase a new automobile and there are several models which fit your criteria. How do you pick the very best one for you? Well, you read the reviews.
With the help of other customers, you manage to pick one that works for you. That's how favorable reviews transform consumers into clients.
Source: Consumer Affairs
88% Of Executives Judge Reputation Risk As A Leading Business Issue
Reputation management stats indicate a business's reputation does not affect just the clients. Prospective team members likewise take a look at rankings and take a look at reviews.
Source: Deloitte
73% Of Customers Believe Written Reviews Are More Important Than Star And Number Rankings
Online review data make it clear individuals aren't pleased with scores alone.
Client reviews make the statistics appear more genuine which is what the would-be customers are searching for. Almost a 3rd of consumers state written reviews are the only feature that makes them think the sites' reviews are useful and relevant.
Source: Fan and Fuel
Just 44 Percent Of Local Businesses Have Accepted Their Google My Business Listing
That's 56 percent of your competitors that aren't benefiting from their listing.
While business listings on the major review platforms are totally free, a remarkably low number of businesses really utilize them.
Although we now know why client reviews are so powerful, a lot of businesses obviously don't.
Source: LsaInsider
If They Were Asked, 77% Of Clients Would Certainly Submit A Review
More than a 35% would leave a review to inform others about their client encounter and 24% would probably direct their review to the business itself.
Over a 26% would want to leave a review to assist other people with their decision making process.
Source: Podium
Reviews Are The Third Most Influential Ranking Factor For Google's Local 3 Pack
Review signals (amount, variety, and so on) represent 15.44% of Google's algorithm for local ranking.
Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
61% Of Regional Businesses Have A Typical Rating Of 4 Or 5 Stars
Overall two-thirds of businesses have excellent and great rankings. Just 5% of businesses have a rating listed below 3 stars.
Source: Brightlocal
The Majority Of Consumers Aged 25-34 Gave Reviews
According to Statista, the younger generations are evidently the more opinionated ones.
Source: Statista
Visitors Reading Reviews On A Mobile Phone Are 127% Most Likely To Make A Purchase Than Desktop Users
Mobile users prefer to get things done faster. Buying decisions are made rapidly.
Online reviews are undoubtedly convincing, yet online marketers haven't necessarily come to appreciate the power of them.
Source: Martech Zone
Google Accounts For 57.5 Percent Of All Reviews World Wide
As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.
These the online reviews distribution rankings:
Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
89% Of Shoppers Like To Read Reviews On Their Mobile Devices
Be it through an app or a mobile web browser, people young and old prefer to read reviews on their mobile devices.
Source: Statista
Unfavorable Reviews Can Boost Conversion By As Much As 85 Percent
It sounds crazy, however negative reviews can be a positive factor for users to devote more time on your site. According to online review stats, people devote more than 5 times as long on a website when they check out negative reviews.
When there are a mix of negatives and positives, more than two thirds of users trust reviews more. An overwhelming 95% suspect censorship or fabricated reviews if there aren't any negative ones.
Source: Reevoo
Consumer Reviews On Items Are Relied On Nearly 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other peoples opinions before they ever trust what the manufacturer says. The reason, makers' descriptions are generally ads.
Source: Martech Zone
67% Of Customers Claim That Reviews Are A "Very Crucial" Factor When Choosing A Service Provider
When customers have to pick a service provider, reviews have an enormous influence on their decision.
Source: DemandGenReport