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88% Of Executives Judge Reputation Risk As A Top Business Issue
Reputation management statistics show a business's reputation doesn't affect just the consumers. Potential team members likewise look at rankings and take a look at reviews.
Source: Deloitte
The Majority Of People Aged 25-34 Submitted Reviews
According to Statista, the younger generations are unsurprisingly the more vocal ones.
Source: Statista
71% Of Millennials Search Consumer Reviews Of Expert Services
More than half of all individuals in need of an expert service turn to online reviews.
According to online reviews data, 59% utilized online reviews to pick a lawyer or a doctor.
Young people (age 18-35) are much more inclined to employ an expert based upon online reviews. Only 19% of millennials will consider working with an attorney without any.
Source: Thomson Reuters
49 Percent Of Customers Consider The Number Of Online Reviews As An Essential Factor In Their Purchasing Decision
Customers value not only the quality or nature of the reviews, but they consider their quantity and recency too.
The share of consumers, who take notice of the variety of reviews is currently at 46 percent.
Source: Brightlocal
60% Of Consumers Check Out Blog And Social Media Reviews On Their Mobile Devices Before Shopping
In-store shopping is affected significantly by blogs and reviews on social media. With men being two times as likely to be affected than ladies.
Reviews and score statistics show people value the viewpoint of peers more than any other content.
Source: Collective Bias
More Than 4 Negative Reviews About A Business Or Service Might Decrease Sales By 70 Percent
One negative review suffices for 35% of a website's visitors to choose not to purchase. Three negative reviews can cost a business 59% fewer sales.
Obviously, they can be compensated by the large number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
If They Were Asked, 77% Of Consumers Would Probably Submit A Review
More than a 35% would do it to educate others about their customer encounter and 24% would probably direct their review to the business itself.
Over a 26% would be willing to give a review to help other people with their decision making process.
Source: Podium
70% Of Customers Prefer To Discover A Business Via Posts And Reviews, Rather Than Advertisements
Ads are all well and good, however it deserves attempting a different approach also. Reviews are without a doubt the very best way to discover the truth about a product or service.
Source: Statuslabs
Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack
Review signals (amount, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
Software Reviews Impact Over 98 Percent Of All Buyers
18% of software purchasers consider reviews to be an important factor in the purchase procedure. Software application reviews have no effect whatsoever on just 2% of customers. Two thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.
Source: Capterra
A One Star Boost In Rating Can Result In A 5% To 9% Boost In Business Earnings
Businesses that treat consumers fairly generally prosper, review sites help make sure of that.
Source: Statuslabs
Almost All Consumers, Who Utilize Online Reviews, Read Them Early On In The Buying Process
Let's say you want to purchase a brand-new vehicle and there are several models which fit your requirements. How do you choose the very best one for you? Well, you read online reviews.
With the help of other people, you quickly decide on a model that works for you. That's how positive reviews convert customers into clients.
Source: Consumer Affairs
Most Local Businesses Have An Average Of 39 Google Reviews
Individuals like to share their experience after they've gone to a supplier. Online review trends show individuals choose to comment if they had a positive experience, instead of a unfavorable or average one.
Source: Brightlocal
52% Of Consumers Rely On A Product More If It Has Negative Reviews As Well
We already touched upon the negative and positive reviews and their effect on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that maybe the reviews are fake. Consumers anticipate to see some unfavorable reviews.
Source: Capterra
15 Percent Of Buyers Do Not Trust Businesses Without Having Online Reviews
No trust means no interactions. 15 percent of potential clients won't even think about doing business with a business they can't find viewpoints about.
Source: Statuslabs