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83% Of All Young Shoppers Were Invited To Give A Review Recently
Of those invited, 80% of customers did submit a review. Overall, companies have asked 66% of all clients to submit a review on their company.
Source: Brightlocal
If It Has Less Than A 4 Star Ranking, More Than Half Of Customers Won't Utilize A Service
This stat is one of numerous that illustrate the importance of online ratings. Now that news of client satisfaction travels this fast, keeping your clients pleased is more vital than ever.
57 percent of customers have actually looked for companies with more than 4 stars in 2018, which is up from 48% in 2017.
11% looked just for organizations with a perfect five star ranking.
Source: Brightlocal
71% Of Millennials Search Consumer Reviews Of Professional Services
More than half of all people in need of an expert service rely on online reviews.
According to online reviews data, 59% utilized online reviews to pick an attorney or a physician.
Young people (age 18-35) are a lot more likely to work with an expert based on online reviews. Just 19% of millennials will consider hiring an attorney without any.
Source: Thomson Reuters
A Lot Of Local Businesses Have Approximately 39 Google Reviews
Individuals like to share their experience after they've visited a supplier. Online review trends show people prefer to comment if they had a favorable experience, rather than a negative or average one.
Source: Brightlocal
63.6 Percent Of Customers Visit Google To Read Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) last.
When it comes to trust, these online review statistics show the basic appeal of a website can only go so far.
Source: Review Trackers
Positive Reviews Encourage 68% Of Customers To Use A Local Business
Given that the large majority of customers check out reviews, you would want yours to be appealing to brand-new clients? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
The Typical Review Length Has Become 65% Shorter Since 2010
Nowadays reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is typical to that of a twitter tweet.
Source: Review Trackers
61 Percent Of Local Businesses Have A Typical Ranking Of 4 To 5 Stars
Overall 2 out of 3 companies have excellent and exceptional ratings. Just 5% of companies have a rating listed below 3 stars.
Source: Brightlocal
Unfavorable Reviews Can Boost Conversion By As Much As 85%
It sounds insane, however negative reviews can be a positive driver for users to spend more time on your website. According to online review stats, people devote more than 5 times as long on a website when they read negative reviews.
More than two-thirds of users trust reviews more when there are a mix of negatives and positives. An overwhelming 95 percent suspect censorship or fabricated reviews if there aren't any negative ones.
Source: Reevoo
Just 44% Of Local Businesses Have Actually Claimed Their Google My Business Listing
That's 56 percent of your competition that aren't taking advantage of their listing.
While business listings on the major review platforms are complimentary, a remarkably low number of companies actually make use of them.
Although we now know why customer reviews are so powerful, many businesses apparently don't.
Source: LsaInsider
70 Percent Of Customers Prefer To Discover A Business Via Reviews And Short Articles, Rather Than Ads
Advertisements are all well and good, but it deserves attempting a different approach also. Reviews are without a doubt the best method to find the truth about a service or product.
Source: Statuslabs
53% Of Customers Expect Companies To Answer Back Within A Week To Negative Reviews
Online review statistics clarify that 63% of client reviews stay without a response. That's too bad, due to the fact that those businesses are losing consumers that way.
Source: Review Trackers
95 Percent Of Travelers Check Out Online Reviews Prior To Reserving Travel Related Services
Leisure and business tourists alike read reviews to form a viewpoint. Business tourists check out an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
77% Of Clients Would Likely Give A Review If They Were Asked
More than a 35% would submit a review to advise others about their consumer experience and 24% would probably direct their review to the business itself.
Over a 26% would be willing to leave a review to help other people with their choice making process.
Source: Podium
77% Of Clients Do Not Trust Reviews That Are Older Than Three Months
Customers don't care how good your product or service was in the past. Since they are fresh and relevant, is part of why online reviews matter.
Customers understand businesses lose their touch all the time, which is why the majority of them consider older reviews unimportant.
It is for this reason that companies should to be continuously asking for reviews.
Source: Statuslabs
60 Percent Of Consumers Consult Blog And Social Network Reviews On Their Mobile Devices Prior To Shopping
In-store purchasing is influenced considerably by blogs and reviews on social networks. With males being two times as likely to be affected than ladies.
Reviews and rating statistics reveal individuals value the opinion of peers more than any other material.
Source: Collective Bias