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49% Of Customers Consider The Quantity Of Online Reviews As A Vital Consideration Of Their Purchasing Decision
Customers value not just the quality or nature of the reviews, but they consider their number and recency as well.
The share of consumers, who take note of the variety of reviews is currently at 46 percent.
Source: Brightlocal
Consumer Reviews On Items Are Relied On Practically 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. People trust other peoples viewpoints before they ever trust what the manufacturer states. The reason, makers' descriptions are basically advertisements.
Source: Martech Zone
61 Percent Of Regional Businesses Have An Average Ranking Of 4 To 5 Stars
Typically 2 out of 3 businesses have excellent and outstanding rankings. Just 5% of businesses have a ranking listed below 3 stars.
Source: Brightlocal
77% Of Individuals Don't Trust Reviews That Are Older Than 3 Months
Customers don't care how excellent your service or product was in the past. Part of why online reviews matter is due to the fact that they are relevant and fresh.
Consumers know businesses lose their touch all the time, which is why most of them regard older reviews unimportant.
It is for this reason that businesses should to be continuously asking for reviews.
Source: Statuslabs
Half Of All Millennial's "Always" Read Online Reviews For Businesses
Younger people know the value of being informed. User-generated material has an unassailable effect on consumers.
If businesses think of the power of consumer reviews over millennials, they will recognize what they've been missing out on. Older people are various though, only 6% of individuals aged 55 or older read reviews.
Source: Brightlocal
53% Of Americans Consider Item Reviews And Scores As The Most Important Part Of The Online Shopping Experience In 2018.
Today's buyers are smart and want the best bang for their dollar. It's not surprising that that they consider reading reviews as a big part of the purchasing decision.
Source: Statista
Due To The Fact That They Desire To Purchase A Product Or A Service And Want To Get The Truth About The Businesses Products And Services, 82% Of Consumers Go To Review Sites.
Users come since they have actually currently formed a purchase decision. The majority of them (89 percent) buy within a week of their visit.
Source: RevLocal
53% Of Consumers Anticipate Businesses To Answer Back Within A Week To Unfavorable Reviews
Online review stats prove that 63% of customer reviews remain without a reply. That's too bad, due to the fact that those businesses are losing customers that way.
Source: Review Trackers
54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Company
The star ranking is the first thing consumers see. Still, users focus on other elements too, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of United States consumers.
Source: Statista
70% Of Consumers Need To Read At Least Four Reviews Before They Can Rely On A Business
Four reviews may be too few. Most people read much more reviews to get a better idea of how business is really doing. Do not depend on that fact alone.
Source: Brightlocal
Just 6% Of Consumers Do Not Rely On Consumer Reviews At All
According to consumer review stats, a massive 19 percent of customers constantly trust online reviews and never a make a purchase without reading reviews.
Source: Statista