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70% Of Consumers Need To Read At Least Four Reviews Before They Can Trust A Business
4 reviews may be too few. Most people check out many more reviews to get a clear view of how business is actually doing. Do not depend on that fact alone.
Source: Brightlocal
86 Percent Of Customers Would Consider Composing A Review For A Business
Your consumers are your most important resource, and it's not just because of the money they invest at your business. They will be ready to share it if you provide them an excellent experience.
Source: Brightlocal
95% Of Dissatisfied Clients Will Return To A Business If A Company Makes An Effort To Solve Problems Rapidly And Effectively
Clients do not expect you to be perfect. When things go wrong, they do expect you to fix things. If there is nothing else a company can do to fix a concern, a simple coupon can say "We are sorry" in a more appealing way.
Source: SocialMediaToday
Google Represents 57.5% Of All Reviews World Wide
As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.
Here's the online reviews circulation rankings:
Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
Unfavorable Reviews Can Boost Conversion By As Much As 85 Percent
It sounds insane, however negative reviews can be a positive force for users to devote more time on your website. According to online review statistics, people spend more than five times as long on a website when they read negative reviews.
More than two-thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any negative ones, an overwhelming 95% suspect censorship or faked reviews.
Source: Reevoo
Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of US Consumers
24% of US buyers consider reviews as 'incredibly influential'.
To highlight the significance of online reviews and ratings, did you know that 81% of consumers will pay more for an item with reviews and those very same customers are likewise willing to accept slower shipping times for such items.
Source: Turntonetworks
53% Of Consumers Expect Companies To Respond Within A Week To Negative Reviews
Online review stats show that 63% of consumer reviews stay without a response. That's too bad, since those companies are losing consumers that way.
Source: Review Trackers
72% Of Clients Won't Take Action Unless They Check Out Some Reviews
Irrespective of how attractive your marketing is, you still need customer reviews. There's no skirting around it. Customers are still happy to hear you out, but they trust other individuals more.
Source: My Testimonial Engine
Over Half Of Individuals Aged 25 To 34 Gave Reviews
According to Statista, the more youthful generations are evidently the more vocal ones.
Source: Statista
77% Of Clients Would Undoubtedly Submit A Review If They Were Asked
More than a 35% would leave a review to inform others about their client experience and 24% would probably direct their review to the company itself.
Over a 26% would be willing to leave a review to assist other individuals with their choice making process.
Source: Podium
63.6 Percent Of Consumers Go To Google To Check For Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) last.
These online review stats show the general popularity of a site can only presume when it pertains to trust.
Source: Review Trackers
91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member
The 86% of companies doubt the integrity of online reviews. However, they understand the enormous effect user scores have on their business. Unfavorable client or staff member reviews can affect 90% of job seekers.
Source: Career Arc
89% Of Consumers Review A Businesses Reactions To Reviews
Not only do the majority of clients check out the review replies, 30% of them hold them in high regard. Almost 96% read the responses to their own reviews.
Source: Brightlocal
Customers Could Spend 31 Percent More With A Business That Has Great Reviews
Take note of this statistic. The better other users explain your services or product, the more cash you can charge and customer review stats show us exactly just how much more.
Source: Martech Zone
Customers Checking Out Reviews On A Mobile Device Are 127 Percent More Likely To Make A Purchase Than Desktop Users
Mobile users prefer to get things done much faster. Buying choices are made quickly.
Online reviews are obviously convincing, yet marketers haven't necessarily come to appreciate the power of them.
Source: Martech Zone
52% Of Customers Rely On A Product More If It Has Unfavorable Reviews Too
We already touched upon the negative and positive reviews and their result on customers. However, all products have their faults, it raises red flags that possibly the reviews are fake if all of a products reviews are favorable. Customers anticipate to see some negative reviews.
Source: Capterra
61% Of Local Businesses Have An Average Ranking Of 4 To 5 Stars
Generally 2 out of 3 companies have exceptional and great ratings. Just 5% of businesses have a score below 3 stars.
Source: Brightlocal
88% Of Executives Regard Reputation Risk As A Top Business Concern
Reputation management stats indicate a business's reputation doesn't affect just the customers. Prospective team members likewise take a look at scores and read reviews.
Source: Deloitte