A Solitary Business Review Can Raise Its Conversions By 10%

Online review statistics show user-generated content can do miracles in terms of conversions.

A single review can have a substantial effect on your business.

A hundred reviews can boost your conversion rates by as much as 37 percent. Two hundred can provide a mind-blowing 44% increase.

Source: RevLocal

Majority Of Consumers Won't Use A Service If It Has Less Than A 4 Star Ranking

This stat is one of many that highlight the importance of online scores. Now that news of customer fulfillment travels this quick, keeping your consumers delighted is more vital than ever.

57 percent of consumers have looked for companies with more than four stars in 2018, which is up from 48% in 2017.

Additionally, 11% looked just for companies with a best five star rating.

Source: Brightlocal

74% Of Regional Businesses Have At Least One Google Review

One review is far from sufficient to improve your site's SERP ranking.

Taking a look at online ratings statistics, we found out that a company needs to have approximately 40 reviews before users "Award" it with a star.

Source: Brightlocal

The Majority Of Best Selling Products Have An Average Score Of 4.2 To 4.7

You can't make everyone pleased, which is why perfect 5 star ratings are suspicious. Somebody always has a little bit of a gripe. That's why it is abnormal to get perfect 5 star scores. Often a lower score actually helps your overall rating.

According to client rating statistics, conversion rates start to reduce as ratings rise above 4.7.

Source: Spiegel Research Center

More Than Four Negative Reviews About A Business Or Service May Reduce Sales By 70%

One negative review is enough for 35% of a website's visitors to choose not to buy. 3 negative reviews can cost a business 59 percent less sales.

Naturally, they can be compensated by the sheer number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Software Application Reviews Impact Over 98 Percent Of All Purchasers

18% of software purchasers consider reviews to be a necessary factor in the purchase procedure. Software reviews have no impact whatsoever on only 2 percent of consumers. Two thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

Reviews Are The 3rd Most Prominent Ranking Aspect For Google's Local 3 Pack

Review signals (amount, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

86 Percent Of Consumers Would Consider Writing A Review For A Business

Your customers are your most valuable resource, and it's not just because of the cash they invest at your business. They will be ready to share it if you offer them an excellent experience.

Source: Brightlocal

72% Of Clients Will Not Take Action Unless They Read Some Reviews

No matter how tempting your marketing is, you still need customer reviews. There is no way around it. Consumers are still ready to hear you out, but they trust other people more.

Source: My Testimonial Engine

Facebook Reviews Affect More Than 50% Of Customers' Purchasing Decisions

Facebook is currently the most popular social media which can likewise influence our purchasing decisions.

According to social media reviews stats, Facebook impacts the majority of users' purchase decisions.

Facebook reviews stats reveal that four out of 5 users are most likely to trust a local business if it has favorable reviews.

Source: RevLocal

52% Of Consumers Trust A Product More If It Has Unfavorable Reviews As Well

We already discussed the negative and positive reviews and their effect on customers. Nevertheless, all products have their faults, it raises red flags that possibly the reviews are fake if all of a products reviews are favorable. Customers anticipate to see some negative reviews.

Source: Capterra

53% Of Americans Consider Product Reviews And Ratings As The Most Important Part Of The Online Shopping Experience In 2018.

Today's shoppers are wary and desire the best bang for their dollar. It's no surprise that they consider checking out reviews as a big part of the buying decision.

Source: Statista