89% Of Consumers Browse A Businesses Reactions To Reviews

Not only do most consumers check out the review replies, 30% of them hold them in high regard. Almost 96% read the reactions to their own reviews.

Source: Brightlocal

Half Of All Of The Millennial's "Constantly" Check Out Online Reviews For Companies

Younger individuals know the worth of being informed. User-generated material has an unassailable effect on customers.

If businesses stop to consider the power of consumer reviews over millennials, they will realize what they've been losing out on. Older individuals are different though, only 6% of individuals aged 55 or older read reviews.

Source: Brightlocal

61% Of Regional Businesses Have A Typical Score Of 4 To 5 Stars

Overall two thirds of businesses have excellent and great scores. Only 5% of businesses have a rating below 3 stars.

Source: Brightlocal

86% Of Consumers Would Think About Composing A Review For A Business

Your clients are your most important resource, and it's not just because of the money they spend at your business. They will be ready to share it if you offer them a great experience.

Source: Brightlocal

91% Of Millennials Depend On Online Reviews As Much As Loved Ones

Online review statistics place consumers' reviews as the most trustworthy source of suggestions. Online reviews generally bring the exact same weight as suggestions from friends and family.

Source: Brightlocal

Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of American Consumers

24% of US consumers consider reviews as 'extremely influential'.

To highlight the value of online reviews and scores, did you understand that 81 percent of customers will pay more for a product with reviews and those exact same clients are likewise going to accept slower shipping times for such products.

Source: Turntonetworks

98% Of Yelp's Visitors Bought From A Business They Found On The Website

Typically, 142 million customers go to Yelp monthly. If you have not claimed your complimentary Yelp business page, this is as good a time as any.

Source: RevLocal

Most Best Selling Items Have An Average Ranking Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star ratings are suspicious. That's why it is abnormal to get perfect 5 star scores.

According to client rating stats, conversion rates start to decrease as ratings rise above 4.7.

Source: Spiegel Research Center

72 Percent Of Consumers Will Not Take Action Unless They Read Some Reviews

Regardless of how tempting your marketing is, you still require client reviews. There's no way around it. Clients are still willing to hear you out, however they trust other individuals more.

Source: My Testimonial Engine

If It Has Unfavorable Reviews As Well, 52% Of Customers Trust A Product More

We already discussed the negative and positive reviews and their impact on customers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are phony if all of a products reviews are positive. Consumers expect to see some negative reviews.

Source: Capterra

89% Of Customers Prefer To Read Reviews On Their Cell Phones

Be it by means of an app or a mobile browser, clients prefer to read reviews on their phones.

Source: Statista

Reviews Are The Third Most Influential Ranking Aspect For Google's Local 3 Pack

Review signals (amount, variety, etc.) represent 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

74 Percent Of Regional Companies Have At A Minimum, One Google Review

One review is far from adequate to enhance your website's SERP ranking.

Taking a look at online rankings data, we found out that a business needs to have at least 40 reviews before clients "Award" it with a star.

Source: Brightlocal

15% Of Consumers Don't Trust Businesses Without Any Online Reviews

No trust indicates no interactions. 15 percent of prospective customers will not even consider working with a company they can't discover viewpoints about.

Source: Statuslabs

30% Of Clients Feel Comfortable With A Company Which Answers Online Reviews

Corresponding with your consumers establishes trust. Even something as simple as reacting to their remarks and reviews can make them feel valued.

As you might anticipate, clients who feel this way are more willing to spend more money with a company.

Source: Statuslabs

Positive Reviews Motivate 68 Percent Of Customers To Choose Local Businesses

Considering that the large bulk of consumers check out reviews, you would want yours to be appealing to new customers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

88% Of Americans Claimed That Product Reviews Were The Most Prominent Factor When Buying Home Electronics

Stats reveal that reviews were more effective than Television advertisements at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

77% Of Consumers Do Not Trust Reviews That Are Older Than Three Months

Clients don't care how excellent your product or service was in the past. Part of why online reviews matter is due to the fact that they are relevant and fresh.

Customers know businesses lose their touch all the time, which is why the majority of them consider older reviews unimportant.

It is for this reason that companies should to be constantly requesting reviews.

Source: Statuslabs