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67% Of Customers Admit Reviews Are A "Very Crucial" Factor When Choosing A Solution Provider
Reviews have a huge effect on their decision when customers have to choose a service provider.
Source: DemandGenReport
54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Business
The star ranking is the first thing customers see. Still, users focus on other elements as well, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a third of US consumers.
Source: Statista
A One Star Increase In Rating Can Cause A 5% To 9% Increase In Business Revenue
Businesses that treat customers fairly normally prosper, review sites help make sure of that.
Source: Statuslabs
91% Of Businesses Think The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member
The 86% of businesses question the integrity of online reviews. However, they recognize the huge effect user ratings have on their business. Undesirable consumer or staff member reviews can influence 90% of job seekers.
Source: Career Arc
95 Percent Of Travelers Read Online Reviews Prior To Booking Travel Services
Leisure and business travelers alike check out reviews to form a viewpoint. Business travelers read approximately 5 reviews vs. 6-7 for leisure travelers. 59percent of all tourists report that they check out reviews 'constantly' or 'extremely frequently'.
Source: Trust You
53% Of Americans Consider Item Reviews And Rankings As The Most Important Part Of The Online Shopping Experience In 2018.
Today's consumers are wary and desire the best bang for their buck. It's no surprise that they consider checking out reviews as a huge part of the purchasing decision.
Source: Statista
88% Of Executives Judge Reputation Risk As A Leading Business Problem
Reputation management stats indicate a company's reputation doesn't impact just the consumers. Prospective employees likewise take a look at rankings and take a look at reviews.
Source: Deloitte
86% Of Consumers Would Think About Composing A Review For A Business
Your consumers are your most important resource, and it's not just because of the money they invest at your business. If you provide a good experience, they will be willing to share it.
Source: Brightlocal
Since They Desire To Buy A Service Or A Product And Want To Get The Truth About The Businesses Items And Services, 82% Of Consumers Check Out Review Sites.
Users come because they have currently formed a buying decision. The bulk of them (89 percent) buy within a week of their visit.
Source: RevLocal
Almost All Customers, Who Utilize Online Reviews, Read Them Early In The Purchasing Process
Let's say you wish to purchase a new vehicle and there are numerous models which fit your requirements. How do you pick the best one for you? Well, you read reviews.
With the help of other people, you quickly pick one that works for you. That's how favorable reviews transform consumers into consumers.
Source: Consumer Affairs
15 Percent Of Customers Don't Trust Businesses Without Having Online Reviews
No trust means no interactions. 15 percent of prospective customers will not even think about doing business with a business they can't find viewpoints about.
Source: Statuslabs
If It Has Unfavorable Reviews As Well, 52% Of Customers Trust A Product More
We already touched upon the negative and positive reviews and their result on consumers. However, all products have their faults, it raises red flags that maybe the reviews are phony if all of a products reviews are favorable. Consumers anticipate to see some negative reviews.
Source: Capterra