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60 Percent Of Consumers Consult Blog And Social Media Network Reviews On Their Mobile Phones Prior To Shopping
In-store purchasing is influenced considerably by blogs and reviews on social media. With males being twice as likely to be influenced than women.
Reviews and rating stats reveal people value the opinion of peers more than any other material.
Source: Collective Bias
The Majority Of Best Selling Products Have A Typical Rating Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star rankings are suspicious. That's why it is abnormal to get perfect 5 star rankings.
According to customer rating statistics, conversion rates begin to decrease as scores rise above 4.7.
Source: Spiegel Research Center
Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of US Customers
24% of US buyers consider reviews as 'incredibly influential'.
To highlight the value of online reviews and scores, did you understand that 81% of consumers will pay more for an item with reviews and those very same consumers are likewise going to accept slower shipping times for such products.
Source: Turntonetworks
Unfavorable Reviews Can Boost Conversion By Up To 85 Percent
It sounds crazy, but negative reviews can be a positive factor for users to devote more time on your site. According to online review data, people spend more than five times as long on a site when they read negative reviews.
When there are a mix of positives and negatives, more than two thirds of users trust reviews more. A frustrating 95 percent suspect censorship or faked reviews if there aren't any negative ones.
Source: Reevoo
Software Application Reviews Influence Over 98 Percent Of All Buyers
18% of software application buyers consider reviews to be a vital factor in the purchase procedure. Software application reviews have no effect whatsoever on just 2 percent of customers. Two thirds of them read more than six reviews to decide and 14 percent of them read more than 20 reviews.
Source: Capterra
74% Of Regional Businesses Have At Least One Google Review
A single review is far from adequate to enhance your website's SERP ranking.
Taking a look at online scores statistics, we discovered that a business requires to have a minimum of 40 reviews before users "Award" it with a star.
Source: Brightlocal
91 Percent Of Millennials Have Faith In Online Reviews As Much As Friends And Family
Online review stats place customers' reviews as the most credible source of recommendations. Online reviews typically carry the same weight as recommendations from friends and family.
Source: Brightlocal
53% Of Customers Anticipate Businesses To Answer Back Within A Week To Unfavorable Reviews
Online review statistics show that 63% of customer reviews remain without a response. That's regrettable, due to the fact that those businesses are losing consumers that way.
Source: Review Trackers
61% Of Local Businesses Have A Typical Ranking Of 4 Or 5 Stars
Overall 2 out of 3 businesses have excellent and good scores. Only 5% of businesses have a rating below three stars.
Source: Brightlocal
If It Has Negative Reviews As Well, 52% Of Consumers Trust A Product More
We already discussed the positive and negative reviews and their effect on consumers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that perhaps the reviews are fake. Customers anticipate to see some negative reviews.
Source: Capterra
Only 6% Of Consumers Do Not Trust Consumer Reviews At All
According to client review data, a massive 19% of customers constantly rely on online reviews and never ever a make a purchase without checking out reviews.
Source: Statista
Buyers Checking Out Reviews On A Mobile Phone Are 127 Percent Most Likely To Purchase Than Desktop Users
Mobile users prefer to get things done quicker. Purchasing choices are made quickly.
Online reviews are obviously convincing, yet online marketers have not necessarily come to appreciate the power of them.
Source: Martech Zone
54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Company
The star score is the first thing consumers see. Still, users focus on other elements also, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of USA customers.
Source: Statista